Business Development Associate in Mumbai

Next Labs; Mumbai; On-site; INR 600,000 - 900,000; Full time

Job summary

Next Labs in Mumbai is seeking a driven lead generation specialist to craft and execute outreach campaigns, leveraging LinkedIn, Apollo and Google Slides to present data-backed proposals. You will conduct market research, analyze competitors, and collaborate with account managers to optimize campaigns.

The role requires curiosity about digital marketing trends and startup funding news. The team focuses on organic growth strategies and scalable client acquisition across India's startup ecosystem,

Qualifications

• Proven ability to generate qualified leads and build deals.
• Strong written and verbal communication with stakeholders.
• Familiarity with marketing tools and analytics platforms.

Responsibilities

• Generate leads using tools like LinkedIn, Apollo, etc.
• Create compelling proposals in Google Slides and Excel.
• Conduct market research and competitor analysis to ideate new strategies.
• Stay updated on digital/mobile marketing trends and funding news.
• Lead client pitches and present value propositions.
• Collaborate with account managers to troubleshoot and execute campaigns.

Skills

Lead generation

LinkedIn prospecting

Apollo

Google Slides

MS Excel

Market research

Tools

data.ai

Mobile Action

AppTweak

Job description

Key Responsibilities

• Use creative ways to generate leads using tools, including LinkedIn, Apollo, etc.
• Build convincing proposals using Google Slides, MS Excel, and various other analytical tools (data.ai, Mobile Action, AppTweak, etc.).
• Ideate & execute new lead generation solutions by conducting market research, competitor analysis, etc.
• Keep up to date with advancements in digital marketing, mobile marketing, funding news, and the overall internet startup space.
• Lead pitches with prospective clients
• Troubleshoot ongoing campaigns & closely work with account managers on operations & execution.

About Company: Next Labs is India's top app store optimization company. We are a team of marketers, growth hackers, content writers, and data nerds who believe in sustainable user acquisition through organic growth. Our mission is to increase app installs by ranking at the top for searches in Google Play and App Store. Next's data-driven approach has helped top apps like Dream11, CoinSwitch, MakeMyTrip, Nykaa & many more.