Business Development Associate

Y Degree; Ernakulam; On-site; INR 300,000 - 600,000; Full time

Job summary

Y Degree in Kochi (Ernakulam) is seeking a Business Development Associate (BDA) / Senior BDA for on-site engagement. The role focuses on driving sales growth by managing leads, engaging with potential clients, and closing deals. 1–5 years of experience is preferred.

You will handle leads, reach out via calls and emails, present solutions, and work to meet sales targets. Strong communication and negotiation skills are essential for success in this dynamic environment.

Qualifications

• Strong communication and conversion skills.
• Ability to handle client relationships independently.
• Experience in sales or business development preferred.
• Proactiveness in engaging with offline campaigns.

Responsibilities

• Handle and manage assigned leads efficiently
• Connect with potential customers through calls, emails, and meetings
• Explain products/services and address client queries
• Understand customer requirements and provide suitable solutions
• Follow up with prospects and convert leads into sales
• Maintain and update lead and customer records
• Achieve sales targets and coordinate with internal teams

Skills

Sales skills

Negotiation

Communication

Lead management

Job description

Position: Business Development Associate (BDA)/ Senior BDA- Full time

Work Mode: On-Site

Experience: 1- 5Years

1. Position Summary

The Senior BDA/ BDA is responsible for driving sales growth by managing high-quality leads, engaging with potential clients, and closing deals. The role requires strong communication, conversion skills, and the ability to handle client relationships independently.

2. Key Responsibilities

• Handle and manage assigned leads efficiently
• Connect with potential customers through calls, emails, and meetings
• Explain company products/services and address client queries
• Understand customer requirements and provide suitable solutions
• Follow up with prospects and convert leads into successful salesClose deals and contribute directly to revenue generation
• Maintain and update lead and customer records in the system
• Achieve individual sales targets and performance goals
• Coordinate with internal teams for smooth sales execution

3. Advanced Responsibilities

• Handle high-value or priority leads independently
• Improve conversion rates through effective communication and follow-ups
• Provide feedback on market trends and customer preferences
• Support junior team members in handling leads and improving performance

4. Decision-Making & Ownership

• Prioritize leads based on potential value and conversion probability
• Make decisions on follow-up strategies and client engagement approach
• Independently manage the end-to-end sales cycle for assigned leads
• Contribute insights to improve sales strategies and processes

5. Preferred Skills & Requirements

• Proactiveness in participating in offline campaigns and engaging with clients is
• preferred
• Strong sales, negotiation, and closing skills
• Ability to work independently and handle pressure targets
• Good communication and interpersonal skills
• Experience in sales or business development is preferred

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