Branch Sales Manager

HDFC Bank Limited; Rajkot; Vor Ort; INR 800.000 - 1.400.000; Vollzeit

Zusammenfassung

HDFC Bank Limited in Rajkot, Gujarat invites applications for a Branch Sales Manager in Retail Branch Banking. Lead acquisition of new current accounts, drive cross-sell of banking products, and manage portfolio health through proactive customer engagement.

The role requires strong relationship-building, product knowledge, and the ability to collaborate with product teams to customize offerings and achieve growth targets.

Qualifikationen

• Graduate degree with post-graduation preferred; strong customer facing experience desired.
• Certifications in NISM V-A, IRDA or NCFM advantageous and may be required.
• Strong knowledge of banking products, processes, and compliance requirements.

Aufgaben

• Achieve new acquisition value and number plan for retail current accounts.
• Enhance overall value from the portfolio of customers handled.
• Monitor portfolio health, activation, and AQB maintenance; visit customers and resolve queries.
• Cross-sell banking products through profile-based selling and referrals.
• Collaborate with product team for right product fitment and conduct market penetration activities.
• Ensure forms are filled accurately and processed within TAT.

Kenntnisse

Relationship management

Presentation skills

Communication

Influencing skills

Banking product knowledge

Ausbildung

Graduate with post-graduation

NISM V-A Certification

IRDA Certification

NCFM Certification

Jobbeschreibung

Job Title

Branch Sales Manager

Business Unit

Retail Branch Banking (RBB)

Reporting To

Branch Head

Job Function and Role Type

Sales, Individual Contributor, Moderate/Extensive Travel

Version No

1.0

Job Purpose

Facilitate acquisition of new current account customers and ensure activation and value build-up in their portfolios. Focus on cross-sell of business and personal banking products to enhance customer wallet share.

Key Responsibilities

Acquisition and Value Build Up

• Achieve new acquisition value and number plan for retail current accounts.
• Enhance overall value from the portfolio of customers handled.

Portfolio Management

• Monitor portfolio health, activation, and AQB maintenance.
• Engage customers through visits and resolve queries proactively.
• Control attrition by monitoring balances.

Product and Market Penetration

• Adopt profile-based selling for cross-sell of products/services.
• Acquire new liability customers through portfolio referrals.
• Conduct catchment activities for lead generation and market penetration.

Customer Engagement

• Act on central triggers for value build-up and cross-sell.
• Monitor portfolio as per Branch Sales Process.

Product Customisation

• Collaborate with the product team to ensure right product fitment.
• Provide inputs on competition benchmarking and product features.
• Customise accounts to meet client requirements.

Operations

• Ensure forms are filled accurately and processed within TAT.

Education:

Graduate, preferably with post-graduation in a relevant field.

Certifications:

• NISM V-A Certification
• IRDA Certification
• NCFM Certification (Optional).

Key Competencies

Relationship management, presentation skills, communication, influencing skills, banking product knowledge.

Major Stakeholders

Customers, Branch Banking Team, Operations, Insurance CAM, MF Fund Houses, HSL Personnel.

Required Skills

Refer to the Job Description