Branch Manager - GL East

Bajaj Finserv Limited; Sinjar Hat; On-site; INR 600,000 - 900,000; Full time

Job summary

Bajaj Finserv Limited is seeking a branch operations professional to drive profitability and oversee day-to-day activities at the branch in West Bengal. The role emphasizes customer engagement, lead generation through field marketing, and team leadership to deliver growth in gold loan products and related offerings.

The candidate will ensure accurate gold ornament valuation, maintain compliance, manage the vault, and actively work to keep NPAs under control through diligent collections and

Qualifications

• 4–7 years of relevant experience required.
• Bachelor’s degree or higher; postgraduate preferred.
• Experience in gold loan banking or related client service is preferred.
• Clear and concise written and verbal communication skills.

Responsibilities

• Oversee branch operations and drive profitability.
• Lead field marketing to boost brand visibility and lead generation.
• Plan and monitor branch marketing activities to ensure a healthy pipeline.
• Engage customers for new acquisitions and retention of existing customers.
• Conduct accurate valuation of pledged gold ornaments and ensure policy compliance.
• Safeguard pledged securities; act as custodian of vault.
• Maintain NPAs through follow-ups on interest collections.
• Hire, coach, mentor and provide performance feedback to staff.
• Prepare reports and drive branch growth and performance.
• Increase gold loan business and related product sales (NCDs, gold coins).

Skills

Branch operations

Customer engagement

Team leadership

Sales & marketing

Gold loan knowledge

Education

Bachelor's degree

Postgraduate degree preferred

Job description

Job Purpose

This position is open with Bajaj finance limited

Duties and Responsibilities

Responsibilities:

• Responsible for overall branch operations,performance profitability of the branch.
• Drive participate in field-marketing activities of various financial products along with the team to improve brand visibility
• Plan,conduct monitor the branch field level marketing activities to ensure health pipeline of leads resulting into business conversion branch growth
• Focus on customer engagement for new customer acquisitions retainment of old customers
• Conducting error free valuation appraisal of gold ornaments being pledged in branch with correct weight purity assessment as per company policy and auditory compliance
• Joint custodian of the Vault with responsibility of safekeeping of of pledged securities as per company policies
• Responsible for keeping NPAs in control through strong follow-ups from the customers for interest collections
• Good planning abilities are required for smooth functioning of the branch for developing cohesiveness within the company and co-workers.
• Hiring, coaching, mentoring and training employees and providing them with timely feedback on their performance
• Maintaining quality performance of the business, preparing various reports of the same and take necessary actions for growth of business in branch
• Increase Gold Loan business, plus various other third-party products i.e., NCD''s, Gold Coins sale etc.
• Responsible for keeping NPAs in control through strong follow-ups from the customers for interest collections.
• Responsible for correct valuation maintenance of 100% process compliance at branch.
• Manage error free valuation appraisal of gold ornaments being pledged in branch with correct weight purity assessment as per company policy and auditory compliance.

Required Qualifications and Experience

Education Skill Qualifications:

• 4-7 years of relevant experience required.
• Bachelors Degree/Post-graduation Degree preferred.
• Previous experience in gold loan banking, gold loan products, management or client service preferred.
• Consistently demonstrates clear and concise written and verbal communication skills.