Associate Business Development Manager

Nykaa; Bengaluru; On-site; INR 300,000 - 450,000; Full time

Job summary

Nykaa is seeking a Business Development professional to drive the expansion of physical stores across assigned markets in India. You will identify opportunities, perform market research, and lead end-to-end openings from site identification to launch.

Responsibilities include lease negotiations, collaboration with developers and mall management, market trend analysis, ROI assessments, and ongoing performance monitoring to optimize growth.

Qualifications

• Bachelor's degree in Business, Marketing, Real Estate, or related field.
• MBA preferred.
• Experience in Retail Business Development, Retail Expansion, Real Estate, or Leasing.

Responsibilities

• Identify and evaluate new store opportunities across assigned markets.
• Conduct market research, competitor analysis, and catchment studies to assess business potential.
• Drive end-to-end retail expansion projects from site identification to store launch.
• Build and maintain relationships with developers, landlords, brokers, and mall management teams.
• Lead lease and commercial negotiations with property owners and developers.
• Ensure commercial viability of proposed locations through financial and business analysis.
• Work closely with legal and finance teams to finalize agreements and documentation.
• Analyze market trends, consumer behavior, and competitor activities to identify growth opportunities.
• Prepare business cases, feasibility reports, and ROI assessments for new store openings.
• Monitor store performance and recommend actions for business optimization.
• Collaborate with Retail Operations, Finance, Projects, Marketing, and Legal teams to ensure seamless execution of expansion plans.
• Coordinate with external partners and vendors for timely project completion.
• Track expansion pipeline and provide regular updates on project status.
• Maintain accurate records of site evaluations, negotiations, and store development milestones.
• Ensure compliance with company policies and regulatory requirements.

Skills

Store expansion

Market analysis

Negotiation

Stakeholder management

Site selection

Education

Bachelor's degree in Business, Marketing, Real Estate, or related field

MBA preferred

Job description

Key Responsibilities

Business Expansion & Store Development

• Identify and evaluate new store opportunities across assigned markets.
• Conduct market research, competitor analysis, and catchment studies to assess business potential.
• Drive end-to-end retail expansion projects from site identification to store launch.
• Build and maintain relationships with developers, landlords, brokers, and mall management teams.

Commercial Negotiation

• Lead lease and commercial negotiations with property owners and developers.
• Ensure commercial viability of proposed locations through financial and business analysis.
• Work closely with legal and finance teams to finalize agreements and documentation.

Market & Business Analysis

• Analyze market trends, consumer behavior, and competitor activities to identify growth opportunities.
• Prepare business cases, feasibility reports, and ROI assessments for new store openings.
• Monitor store performance and recommend actions for business optimization.

Stakeholder Management

• Collaborate with Retail Operations, Finance, Projects, Marketing, and Legal teams to ensure seamless execution of expansion plans.
• Coordinate with external partners and vendors for timely project completion.

Reporting & Governance

• Track expansion pipeline and provide regular updates on project status.
• Maintain accurate records of site evaluations, negotiations, and store development milestones.
• Ensure compliance with company policies and regulatory requirements.

Qualifications & Experience

• Bachelor's degree in Business, Marketing, Real Estate, or related field. MBA preferred.
• 48 years of experience in Retail Business Development, Retail Expansion, Real Estate, or Leasing.
• Strong understanding of retail formats, market mapping, and site selection.