Area Sales Manager

Gulf Oil India; Kota; On-site; INR 600,000 - 800,000; Full time

Job summary

Gulf Oil India in Kota, Rajasthan, is seeking a results-driven sales professional with 5–8 years in frontline retail sales and distributor management. You will drive market operations, implement policies, and expand Gulf’s distributor base while ensuring strong brand presence and competitive pricing.

The ideal candidate will have a Bachelor’s degree in business or marketing (MBA preferred), excellent communication, and the ability to lead Sales Officers and distributor teams in a fast-paced

Qualifications

• Bachelor’s degree in business administration, Marketing or related field (MBA preferred).
• 5+ years frontline sales experience with distributor management.
• Ability to manage Sales Officers and Distributor teams.
• Understanding field sales process and planning as per MJP and company norms.
• Proven experience in driving primary and secondary sales.
• Strong business acumen and planning skills.
• Excellent communication and interpersonal skills.
• Ability to work independently and manage multiple priorities in a fast-paced environment.

Responsibilities

• Implement sales policies and schemes in the market.
• Plan and execute primary and secondary development activities per regional and corporate plans.
• Drive market operations to meet daily calling and productivity standards for self and distributors.
• Manage distributors in line with Gulf priorities.
• Expand distribution according to KRAs in the territory.
• Execute brand communication, positioning and pricing per company guidelines.
• Drive market activation and visibility of Gulf brand.
• Implement tie-up schemes targeting retailers and mechanics.
• Monitor competition activities, pricing, and schemes and report.
• Organize meetings with retailers and mechanics to strengthen relationships and visibility.
• Train and uplift distributor and team productivity.

Skills

Frontline sales

Distributor management

Sales planning

Communication skills

Market development

Brand communication

Pricing knowledge

Education

Bachelor’s degree in business/marketing

MBA preferred

Job description

The ideal candidate will be exceptional in sales and distributor management, with strong understanding of sales routines and processes. The candidate should have 5-8 years of experience in frontline retail sales.

Job Responsibilities:

• Effective implementation of sales policies and schemes in the market.
• Plan and execute primary and secondary development activities in accordance with regional and corporate plans.
• Drive market operations to adhere to daily calling and productivity standards for self, Distributor Sales Representative and Distributors.
• Effective distributor management aligned with Gulf priorities.
• Expand distribution according to the KRA in the territory.
• Execute effective brand communication, positioning and pricing to align with company guidelines.
• Drive proper market activation and strong visibility of ‘Gulf’ brand in the market.
• Aggressively drive the implementation and success of various tie-up schemes targeting retailers and mechanics.
• Monitor competition activities, pricing levels and schemes and report as necessary.
• Organize and conduct planned meetings with retailers and mechanics to strengthen relationships and enhance brand visibility
• Train and drive the productivity of the distributor and their team.

Candidate Profile

• Bachelor’s degree in business administration, Marketing or a related field. MBA preferred.
• Minimum of 5 years of experience in frontline sales, with an experience of distributor management.
• Ability to manage and drive Sales Officers and Distributor’s sales team.
• Should have proper understanding of field sales working – steps of a field call, working and planning as per MJP, maintaining financial health as per company norms etc.
• Proven experience in driving primary and secondary sales.
• Strong business acumen and planning skills.
• Excellent communication and interpersonal skills.
• Ability to work independently and manage multiple priorities in a fast-paced environment.