Area Sales Manager

Mahindra And Mahindra Ltd.; Jaipur; On-site; INR 350,000 - 550,000; Full time

Job summary

Mahindra And Mahindra Ltd. in Jaipur seeks an experienced Retail Sales professional to drive end-to-end E-T-B-R activities, from enquiry to booking, while optimizing showroom flow and activating digital tools to boost CVR.

MBA or PGDM holders with 3–8 years in automotive or FMCG sales will fit. The role focuses on planning activations, training staff, and ensuring data accuracy in DMS, with targets aligned to retail performance and profitability.

Qualifications

• Core Automotive Sales or FMCG sales experience.
• 3-8 years of general sales experience.

Responsibilities

• Manage E-T-B-R including enquiry generation, test drives, bookings and retail planning.
• Improve CVR through digital tools adoption and showroom activations.

Education

MBA; Post Graduate Dip in Mgmt

Job description

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Retail Sales - Manage E-T-B-R (Enquiry, Test Drive, Booking, Retail.Plan and execute activations for enquiry generation.Ensure quality and quantity of test drive (from all enquiry sources.Ensure accuracy and authenticity of booking data.Achieve retail as per targets, VDN (Vehicle delivery note) vs Retail ratio.Focus on processes to improve conversion ratio (CVR.Ensure accuracy and authenticity of DMS data.Plan for sales for 'N' Month.Manpower Productivity - Identify training needs and ensure effectiveness.Motivate and retain manpower by rewards and incentives.Ensure Adherence to Sales story.Digital Conversion - Ensure adoption of digital tools :Test Drive anytime anywhere (TDAA), Personal voice assistant (PVA), Bring Showroom Home (BSH), Virtual Reality (VR) and Tablets to maximise CVR.Ensure adequacy and quality of Digital engagement managers.Dealer working capital rotation.Ageing of stock- Ensure dealer market outstanding reduction, Aging stock liquidation, forecasting for N+1 monthPlan and execute activations for enquiry generation

Preferred Industries

Consumer FMCG / Food

Education Qualification

MBA; Post Graduate Dip in Mgmt

General Experience

Core Automotive Sales/ FMCG sales,Experience of 3- 8 years