Area Sales Executive - General Trade, Delhi

VIP; New Delhi; On-site; INR 400,000 - 640,000; Full time

Job summary

VIP in Delhi is seeking a field sales professional to manage assigned distributors and direct dealers in the territory. The role emphasizes target achievement, information tracking, and monthly sales targets, while monitoring stock levels with dealers and ensuring effective order execution.

You will implement market share goals by expanding the dealer network, identifying growth opportunities, and feeding market trends back to supervisors.

Responsibilities

• Handle assigned Distributor and Direct/Sub Dealer in the territory.
• Maintain emphasis on target achievement and information tracking.
• Achieve monthly sales targets and monitor primary and secondary dealer sales.
• Manage stock levels with dealers and ensure smooth order execution.
• Implement market share goals by expanding the dealer network and development of dealers.
• Identify product segments, estimate size and growth, and provide market feedback.
• Dealer servicing, day-to-day sales tasks, and resolving dealer issues.
• Identify expansion opportunities and introduce new products to dealers.
• Focus on merchandising and action on focus outlets to drive product sales.
• Maintain knowledge of sales, promotions, payments, exchanges, and security practices.
• Regularly measure territory market share and monitor competitor activity.

Job description

Role & responsibilities

Primary responsibilityis to handle assigned Distributor and Direct/Sub Dealer in assigned territory.

• The emphasis is on target achievement and information tracking.
• Salestarget achievement on a monthlybasis.
• Monitoring the primary as well as secondary salesof a dealer and managing the stock level with a dealer.
• Implementing the companys market share goals by taking network related decisions of addition, cancellation, development of dealers / distribution.
• Building capabilities of identifying and tracking product segments and estimating their size and growth so as to give feedback to superiors about market trends.
• Dealer Handling / Servicing (includes managing the day – to – day functioning of the SalesTask), Order Execution, Service, Accounts and other problems of the dealer.
• Identification of areas of network expansion / correction and recommendation of suitable parties within the territory. Introducing new products to dealers, implementing new marketing plans.
• Identification of focus products and outlets for merchandising and taking action on a day-to-daybasis.
• Maintain knowledge of current salesand promotions, policies regarding payment and exchanges, and security practices
• Identification of focus outlets within each segment and enhancement of focus product salesin these outlets and maintaining optimum inventory level and convert this knowledge into effective execution strategies for those products of the company
• Regular and accurate measurement of territory market share and Maintain knowledge of the current sales, promotions, schemes of competitors and security practiceson monthly basis.
• Performing within company norms and guidelines