Area Sales Executive-General Trade

VIP; Jammu district; On-site; INR 400,000 - 700,000; Full time

Job summary

VIP is seeking a sales-focused professional in Jammu to manage and grow the dealer network, drive product placement, and achieve monthly targets. The role emphasizes optimizing distributor relationships, market expansion, and implementing marketing plans across the territory.

The ideal candidate has 3+ years in sales, with graduation or MBA in Sales & Marketing preferred, and strong analytical and people-management skills to lead a growing distribution network.

Qualifications

• 3+ years of experience in Sales.
• MBA or Graduation in Sales & Marketing preferred.
• Demonstrated ability to manage dealer/distributor networks.

Responsibilities

• Manage and monitor primary and secondary sales with dealers and distributors.
• Achieve monthly sales targets.
• Drive market share growth through dealer network decisions.
• Identify market trends and provide feedback on product segments and growth.
• Oversee dealer servicing, order execution, and issue resolution.
• Identify expansion opportunities and introduce new products to dealers.
• Focus on merchandising and pricing strategies to optimize profitability.
• Maintain knowledge of promotions, payments, exchanges, and security practices.
• Develop market mapping and pricing strategies for the territory.
• Lead sales/operations, business development, and growth initiatives.
• Operate within company norms and guidelines.

Skills

Analytical thinking

Strategic thinking

Distribution management

People management

Franchise development

Education

Graduation/MBA in Sales & Marketing

Job description

Role & Responsibilities:

• Managing and monitoring primary and secondary sales along with stock management with dealers/distributors
• Sales target achievement on a monthly basis
• Implementing the company's market share goals by taking network related decisions of addition, cancellation, and development of dealers / distribution.
• Building capabilities of identifying and tracking product segments and estimating their size and growth so as to give feedback to superiors about market trends.
• Dealer/Distribution Handling / Servicing (includes managing the day to day functioning of the Sales Task), Order Execution, Service, Accounts and other problems of the dealer.
• Identification of areas of network expansion / correction and recommendation of suitable parties within the territory. Introducing new products to dealers, implementing new marketing plans.
• Identification of focus products and outlets for merchandising and taking action on a day-to-day basis.
• Maintain knowledge of current sales and promotions, policies regarding payment and exchanges, and security practices
• Identification of focus outlets within each segment and enhancement of focus product sales in these outlets and maintaining optimum inventory level and convert this knowledge into effective execution strategies for those products of the company
• Regular and accurate measurement of territory market share and Maintain knowledge of the current sales, promotions, schemes of competitors and security practices on monthly basis.
• Develop and implement market mapping, product placement, and pricing strategies to optimize profitability.
• The incumbent will be responsible for overseeing and leading the general sales/operations, business development, and strategic growth initiatives.
• Performing within company norms and guidelines

Preferred Candidate Profile/ Competencies:

• Experience: 3+ years in Sales
• Educational Qualification: Graduation/MBA in Sales and Marketing would be preferred

Skillsets:

• Analytical skills and strategic thinking
• Distribution management
• Strong people management skills
• Franchise Development skills

Age:- Below 35 years