E-Commerce Content Specialist

Hebe Beauty Indonesia; Jakarta Utara; On-site; IDR 66,960,000 - 133,920,000; Full time

Job summary

Hebe Beauty Indonesia is seeking a creative content creator to craft engaging TikTok and CPAS scripts for beauty products. You will develop hooks, storytelling, and CTAs aligned with brand goals, and work with Creative and Marketing teams to optimize content and boost engagement and sales.

Ideal candidates have a strong track record in e-commerce content, particularly in beauty, and a deep understanding of TikTok-driven performance content.

Qualifications

• Bachelor’s degree in a relevant field.
• Experience in e-commerce content, preferably within the beauty industry.
• Proven experience creating content that contributes to high GMV or sales performance.
• Strong understanding of TikTok and performance-driven e-commerce content.

Responsibilities

• Create engaging and high-converting scripts for TikTok and CPAS content.
• Develop creative concepts, hooks, storytelling, and CTAs aligned with brand identity and marketing objectives.
• Collaborate with Creative and Marketing teams to develop and optimize content.
• Research trends and optimize content to improve engagement and drive sales.

Education

Bachelor’s degree

Job description

1. Create engaging and high-converting scripts for TikTok and CPAS content.
2. Develop creative concepts, hooks, storytelling, and CTAs aligned with brand identity and marketing objectives.
3. Collaborate with Creative and Marketing teams to develop and optimize content.
4. Research trends and optimize content to improve engagement and drive sales.

1. Bachelor’s degree
2. Experience in e-commerce content, preferably within the beauty industry.
3. Proven experience creating content that contributes to high GMV or sales performance.
4. Strong understanding of TikTok and performance-driven e-commerce content.