E-Commerce Content Specialist

Hebe Beauty Indonesia; Jakarta Pusat; On-site; IDR 66,960,000 - 133,920,000; Full time

Job summary

Hebe Beauty Indonesia is seeking a creative content specialist to craft engaging TikTok and CPAS scripts that convert viewers into buyers.

You will develop concepts, hooks, storytelling, and CTAs aligned with brand identity, and collaborate with Creative and Marketing teams to optimize content.

The role requires a Bachelor’s degree and proven experience in beauty e-commerce content, with a track record of driving GMV through social content.

Qualifications

• Bachelor’s degree in a relevant field.
• Experience in e-commerce content, preferably in beauty.
• Proven experience creating content that contributes to high GMV or sales performance.
• Strong understanding of TikTok and performance-driven e-commerce content.

Responsibilities

• Create engaging and high-converting scripts for TikTok and CPAS content.
• Develop creative concepts, hooks, storytelling, and CTAs aligned with brand identity and marketing objectives.
• Collaborate with Creative and Marketing teams to develop and optimize content.
• Research trends and optimize content to improve engagement and drive sales.

Skills

E-commerce content

TikTok content

Sales-driven content

Education

Bachelor’s degree

Job description

• Create engaging and high-converting scripts for TikTok and CPAS content.
• Develop creative concepts, hooks, storytelling, and CTAs aligned with brand identity and marketing objectives.
• Collaborate with Creative and Marketing teams to develop and optimize content.
• Research trends and optimize content to improve engagement and drive sales.

Responsibilities

• Create engaging and high-converting scripts for TikTok and CPAS content.
• Develop creative concepts, hooks, storytelling, and CTAs aligned with brand identity and marketing objectives.
• Collaborate with Creative and Marketing teams to develop and optimize content.
• Research trends and optimize content to improve engagement and drive sales.

Requirements

• Bachelor’s degree
• Experience in e-commerce content, preferably within the beauty industry.
• Proven experience creating content that contributes to high GMV or sales performance.
• Strong understanding of TikTok and performance-driven e-commerce content.