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Email & Retention Marketing Manager

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GBP 24 000 - 35 000
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Email & Retention Marketing Manager

Soar With Us
Leeds
GBP 24.000 - 35.000
Descrição da oferta de emprego

Role: Email & Retention Marketing Manager (E-Commerce)
Function: Email and SMS Marketing | Klaviyo Campaigns & Flows | Retention Growth Strategy
Responsibility: Drive customer retention and revenue growth through email and SMS marketing for e-commerce brands.
Reports to: Head of CRM
Location: Hybrid/Flexible – Leeds Head Office & Remote Options
Compensation: £24,000–£35,000 + 26 Days Paid Holiday

About Soar With Us

Founded by Olly Hudson and Joe Marston in 2019, Soar With Us is one of the fastest-growing e-commerce advertising agencies in the UK, with a team of 40 A-Players. In 2024, we profitably spent over £250m across Meta, Google, and TikTok for brands like The Essence Vault, Art of Football, Bee Inspired, and more.

After a major internal restructure in 2024, we’re on a mission to scale our retention department to new heights. As an Email & Retention Marketing Manager, you’ll be at the core of this growth, executing high-impact Email and SMS marketing strategies through Klaviyo, driving serious results for our clients — all while embodying our values of:

  • Extreme Ownership – full responsibility for your accounts and results.
  • Quality – consistent excellence, from strategy to execution.
  • Profit – making money is good, for us and our partners.
  • Personal Happiness – loving what you do, every day.
  • Retention Strategy: Own and develop email and SMS retention strategies to drive customer loyalty, LTV, and profitability for e-commerce brands.
  • Klaviyo Campaign Execution: Build, automate, and optimise email and SMS campaigns, flows, and customer journeys directly in Klaviyo.
  • Performance Optimisation: Leverage Klaviyo data and reporting, Shopify insights, and Triple Whale analytics to refine campaigns and drive measurable revenue growth.
  • Client Communication: Manage and build strong relationships with a portfolio of e-commerce clients, communicating regularly through Slack, Google Meet, and reports.
  • Deliverability & Best Practices: Ensure all campaigns meet best practices for deliverability, compliance, and performance.
  • Innovation & Upskilling: Stay ahead of the curve on Klaviyo features, e-commerce retention trends, and new tools. Bring new ideas and cutting-edge strategies to the team weekly.
  • Specialist Development: Develop deeper expertise in a specialist area like SMS growth, deliverability, segmentation, or automation.
  • Collaboration & Mentorship: Work closely with the Head of CRM to align on client strategies and outcomes. Help mentor junior team members through training and knowledge-sharing.
What Success Looks Like

6 Months:

  • You're consistently improving client retention metrics (repeat rate, LTV, customer engagement).
  • You've launched impactful new flows and campaigns across your client portfolio.
  • You're seen as a go-to Klaviyo expert inside the team.
  • The Head of CRM says: “We couldn't have scaled this fast without them.”

12 Months:

  • You’re handling whale-size brands, known for delivering outstanding retention results.
  • You’ve rolled out new retention tactics or technology (e.g., SMS strategy, hyper-segmentation) that the whole agency adopts.
  • Promotion to Senior Email & Retention Marketing Manager firmly within reach.

24 Months:

  • You’ve built a personal brand in the e-commerce retention world.
  • You've introduced game-changing processes or Klaviyo innovations.
  • You’ve helped mentor and grow the entire CRM department.
Requirements

Mindset:

  • Ownership mentality: you win or learn, you never blame.
  • Proactive, solutions-driven, and resilient under pressure.
  • Attention to detail is second nature to you.
  • Confident relationship-builder with strong communication skills.
  • Ability to self-manage priorities in a fast-paced agency environment.

Skills & Experience:

  • 2+ years hands-on experience with Klaviyo for e-commerce email marketing.
  • Proven results in driving revenue through email flows, campaigns, and SMS.
  • Familiarity with Shopify, Attentive, and Triple Whale.
  • Agency experience preferred, or in-house experience with a 7–8 figure DTC e-commerce brand.
  • Strong analytical skills — able to read the numbers and act on them fast.
  • Incredible Client Base: Work with fast-growing, exciting DTC brands globally.
  • Skill Development: Access to diverse projects, training, and regular senior mentorship.
  • 1:1 Coaching: Direct support from senior leadership to sharpen your e-commerce retention skills.
  • Startup Energy: Be part of a fast-scaling agency where your ideas genuinely shape the future.
  • Flexible Working: Balance remote working with vibrant collaboration days in Leeds.
  • Social Life: Monthly social events and quarterly celebrations.
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* O salário de referência é obtido com base em objetivos de salário para líderes de mercado de cada segmento de setor. Serve como orientação para ajudar os utilizadores Premium na avaliação de ofertas de emprego e na negociação de salários. O salário de referência não é indicado diretamente pela empresa e pode ser significativamente superior ou inferior.

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