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Media IQ Recruitment Ltd
Marketing Manager - Subs + Events (Retail Sector)
Job summary
A global business information and media corporation is seeking a Marketing Manager to oversee marketing for subscription-based platforms in the retail sector. The role includes campaign management through innovative content marketing and requires strong subscription marketing experience. This dynamic position offers a hybrid working model with one day a week in London. Competitive salary up to £45k plus benefits.
Qualifications
- Must have subscription marketing experience.
- Desirable event marketing experience.
- Experience in content marketing with multiple campaigns.
Responsibilities
- Responsible for marketing and campaign management for two subscriptions.
- Utilize various marketing channels, especially content marketing.
- Drive campaigns to persuade subscriptions or event attendance.
Skills
Job Sector
Marketing / PR / Product Management
Contract Type
Permanent
Location
London (1 day a week) + Working from Home
UP to £45k basic plus benefits
Job Reference
MediaIQ-mx-2391
Do you have subscription marketing experience?
Like the idea of delivering multiple content marketing campaigns for Data/BI brands within the b2b retail sector?
Looking to join a dynamic, collaborative and entrepreneurial working culture?
If yes, please read on.....
The Company
A global business information, events and media corporation with excellent training and development, a collaborative and entrepreneurial working culture and strong company benefits. They have a number of market leading products spanning marketing, advertising, retail, the creative industry and more.
The Role of Marketing Manager
As Marketing Manager you will be responsible for the marketing and campaign management for 2 subscriptions based data/business intelligence platforms, as well as their associated events. All of which are focused on the retail sector.
You will utilise all manner of marketing channels, with particular emphasis on content marketing via email as well as PR. Most of the marketing will be content rich, utilising small but powerful insights which aim to persuade the b2b recipients to become subscribers to the platforms.....or in the case of the events, persuade them to pay to attend.
Requirements for this Marketing Manager position
Subscriptions marketing experience (must have)
Event marketing experience (desirable)
Experience in content marketing
Experience of marketing multiple campaigns
Stable career history
Enthusiastic, passionate and outgoing
Confident in managing internal stakeholders
Able to work autonomously, confidently driving forward your campaigns
Hybrid working - 1 day a week in the London office
If you think that you could be the Marketing Manager that we are looking for, please apply.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.