Trade Marketing & Category Analyst — Shopper Insights

Freudenberg; Rochdale; On-site; GBP 45,000 - 60,000; Full time

Job summary

A leading global marketing firm in Rochdale is seeking a Trade Marketing Manager to optimize trade and shopper marketing initiatives. The ideal candidate will have a Bachelor's degree in Business Administration and at least 3 years of experience in trade marketing or category management. You will lead programs across multiple platforms and analyze trade data to maximize ROI. This position offers a collaborative environment with a focus on innovation and customer relationships.

Qualifications

• Minimum 3 years of functional experience in Trade Marketing, Shopper Marketing or Category Management or Sales.
• Clear understanding of major retail customers & buyer trade processes.
• Ability to manage multiple projects simultaneously.

Responsibilities

• Recommend go-to-market trade marketing elements based on analytics and customer KPIs.
• Develop and lead shopper marketing programs on customer-owned platforms.
• Co-lead Category- and Shelf Management projects.

Skills

Business communication

Leadership

Negotiation skills

Interpersonal relationship management

Analytical skills

Education

Bachelor’s Degree in Business Administration

Job description

A leading global marketing firm in Rochdale is seeking a Trade Marketing Manager to optimize trade and shopper marketing initiatives. The ideal candidate will have a Bachelor's degree in Business Administration and at least 3 years of experience in trade marketing or category management. You will lead programs across multiple platforms and analyze trade data to maximize ROI. This position offers a collaborative environment with a focus on innovation and customer relationships.