Solution Marketing Director - Hybrid Health & Care Lead

RLDatix; Stoke-on-Trent; Hybrid; GBP 70,000 - 90,000; Full time

Job summary

A prominent healthcare solutions firm is seeking a Solution Marketing Director to enhance their marketing strategy. This role demands over 7 years of product and digital marketing experience, specifically within the UK healthcare sector. The director will lead go-to-market strategies and messaging efforts to ensure consistent communication across teams. Candidates should be collaborative, creative, and able to drive measurable outcomes while focusing on customer needs. Office presence in Stoke-on-Trent or Richmond is required 2–3 days a week.

Qualifications

• 7+ years in product, growth, or digital marketing, with 2 years in a leadership role.
• Experience in solution marketing across the full product lifecycle.
• Ability to simplify complex ideas into clear messages.

Responsibilities

• Lead marketing elements of the go-to-market strategy.
• Develop tailored messaging and value propositions.
• Equip sales teams with necessary collateral and training.
• Define KPIs and measure success of marketing initiatives.

Skills

Product marketing

Growth marketing

Digital marketing

Leadership

Analytical mindset

Storytelling

Collaboration

Customer-focused

Market dynamics understanding

Job description

A prominent healthcare solutions firm is seeking a Solution Marketing Director to enhance their marketing strategy. This role demands over 7 years of product and digital marketing experience, specifically within the UK healthcare sector. The director will lead go-to-market strategies and messaging efforts to ensure consistent communication across teams. Candidates should be collaborative, creative, and able to drive measurable outcomes while focusing on customer needs. Office presence in Stoke-on-Trent or Richmond is required 2–3 days a week.