Senior S.E.O. Analyst

MarketingAlien; Greater London; On-site; GBP 40,000 - 50,000; Full time

Job summary

A digital marketing agency in Greater London is seeking an experienced SEO Specialist to perform keyword research and provide SEO analysis. The ideal candidate will have agency-side experience, strong analytical skills, and familiarity with Google Analytics and keyword research tools. The role offers a competitive salary of £40,000–£50,000, flexible working conditions, and numerous employee benefits including healthcare and a pension scheme.

Benefits

Competitive salary

23 days holiday

Training and development opportunities

Company pension scheme

Flexible working

Cycle to work scheme

Regular team socials

Qualifications

• Proven agency-side digital marketing experience.
• Strong ability to analyze and present data.
• Experience using various analytics tools for website analysis.

Responsibilities

• Conduct keyword research aligning with client goals.
• Provide SEO analysis to optimize web content.
• Execute content strategies based on SEO objectives.
• Administer search engine programs for diagnostics.
• Support social media content development.

Skills

B2C / B2B marketing experience

Analytical skills

Experience with Google Analytics

Familiarity with keyword tools

ROI-driven mindset

Knowledge of HTML / CSS

Education

BS / BA degree preferred

Tools

Google Analytics

Keyword Discovery

Job description

Job Summary

Department : SEO LONDON OFFICE

Salary : £40000-£50000 p.a

Project Location(s) : London (work from home available for few days)

Education : BS / BA degree preferred

Work time : Full time

Professional Skills & Qualifications

• An experienced agency-side digital marketer working across B2C / B2B business, particularly B2B
• Highly analytical, thorough and curious, able to analyse, present and execute recommendations
• Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool
• Experience working with popular keyword tools (Google, Word Tracker, Keyword Discovery, etc)
• Comfortable working in a commercial, ROI driven environment
• Desired : Knowledge of HTML / CSS and website administrations

Benefits

• A competitive salary in the range of £40,000 – £50,000 dependent on experience
• 23 days holiday, increasing to 25 – plus bank holidays.
• Training and development opportunities – technical, professional and other exciting skills
• The chance to immerse yourself in, and learn from, international client projects.
• Company pension scheme – client contribution of 4%, employees 5%.
• Maternity and paternity benefits.
• Profit share scheme.
• Healthcare cash plan.
• Private medical insurance.
• Flexible working including core hours, flexible and extended lunch breaks, late starts for business travellers and remote working.
• Cycle to work scheme with secure cycle parking (and showers and a drying room at the office!).
• Retail and gym discounts.
• Quarterly employee awards
• Regular team socials
• Company laptop
• Opportunity to advance your career
• On site training
• Fantastic agile working environment

Responsibility Includes

• Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities
• Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
• Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific
• Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects
• Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
• Implement link building campaigns in coordination with client SEO goals
• Assist in development and execution of communication / content strategies via social communities in coordination with SEO goals
• Keep pace with SEO, search engine, social media and internet marketing industry trends and developments
• Research and administer social media tools in support of clients’ social media strategy
• Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals
• Monitor and evaluate search results and search performance across the major search channels
• Communication to team and management on project development, timelines, and results
• Work closely with the other team members to meet client goals