Senior Brand Manager

Simple Online Healthcare; Glasgow; Hybrid; GBP 85,000 - 90,000; Full time

Job summary

A healthcare company in Glasgow is seeking an experienced Senior Brand Manager to drive brand strategy and manage a team of creatives. The role entails overseeing global brands, developing brand positioning, leading campaigns, and ensuring compliance. Candidates must have over 8 years in brand management, preferably in healthcare, and should possess strong leadership and digital marketing skills. The company offers competitive benefits and a hybrid work model.

Benefits

33 holiday days + 1 extra after 2 years

Extra day off for your birthday

Company share scheme

Bupa Private Healthcare

Enhanced Company pension scheme

Quarterly Team Training and Social Budget

Hybrid working

24/7 helpline for wellbeing support

Qualifications

• 8+ years’ experience in brand management and communications.
• Strong leadership experience including managing teams.
• Background in healthcare or highly regulated industries preferred.

Responsibilities

• Develop and embed brand strategy.
• Act as brand guardian across the organization.
• Manage end-to-end product launches.

Skills

Brand management

Leadership

Digital marketing

Analytical skills

Creative thinking

Job description

Senior Brand Manager

£85,000-£90,000

As the business enters its next phase of growth, brand will play a critical role in driving trust, differentiation and long-term customer value in a highly regulated environment. To support this journey, we are seeking an experienced Senior Brand Manager to step into a highly visible, senior role within the marketing team, shaping and delivering the brand strategy during this pivotal moment.

The Role

The Senior Brand Manager will report into the Director of Brand, and will be responsible for developing and embedding brand strategy, leading brand campaigns and content, and acting as the day‑to‑day brand guardian across the organisation. The Senior Brand Manager will manage a team of two direct reports (Graphic Designer and Creative Production Manager) and work closely with cross‑functional teams including Digital, SEO, Social, PR, CRM and Product. The Senior Brand Manager is expected to be responsible for the Global Brands including Miva / Renu (Global), Kapsel (Germany) and Simple Online Doctor (Australia), supporting the Brand & Content Manager who will be responsible for Simple Online Pharmacy (UK).

This position requires a confident, strategic and commercially minded brand leader who can balance long‑term brand building with short‑term business delivery, ensuring all brand activity is insight‑led, compliant and consistently executed across channels.

What you’ll be doing

• Lead brand strategy and positioning across Miva, Kapsel and Simple Online Doctor, developing clear, compliant messaging aligned with business and regulatory requirements.
• Act as brand guardian, owning global brand guidelines and delivering integrated brand campaigns and content across owned, earned and paid channels.
• Manage end‑to‑end product launches, serving as marketing lead for NPD (including supplements), ensuring consumer insight drives launch strategy and BAU integration.
• Own market and audience insights, analysing trends and competitors and establishing brand tracking, measurement and reporting frameworks.
• Lead and develop the brand team, line managing creative roles, mentoring peers, and managing agency relationships while fostering cross‑functional collaboration.
• Drive business impact and budget management, supporting senior leadership on strategy, managing brand budgets, and identifying growth and investment opportunities.

What we’re looking for

• 8+ years’ experience in brand management and communications, with a proven track record of developing brand strategy, positioning, messaging frameworks and brand guidelines.
• Strong leadership and delivery experience, including managing teams, agencies and complex, cross‑functional projects.
• Background in healthcare or other highly regulated industries, with a strong consumer focus; experience in digital or tech‑led D2C businesses preferred.
• Expertise across digital marketing channels, including paid media, SEO, social, content and CRM, supported by strong content strategy capabilities.
• Data‑driven and analytically strong, using insights and performance data to optimise customer communications and brand impact.
• Strategic, creative and action‑oriented, comfortable using AI (including generative AI) for rapid creative development and thriving in fast‑scaling, high‑growth environments.

Please note that we are unable to offer sponsorship for this position. All applicants must have the right to work in the UK at the time of application.

Basics you can expect:

• 🏖️ 33 days (Inclusive of Bank Holidays) + 1 day after 2 years of service, up to 5 extra days
• 🎂 Extra day off for your birthday
• 💸 Company share scheme
• 🏥 Bupa Private Healthcare
• 🏦 Income Protection
• 🚲 Cycle to Work Scheme
• 💪 My Gym Discounts
• 💰 Enhanced Company pension scheme
• 🥳 Quarterly Team Training and Social Budget
• 👶 Enhanced Maternity and Paternity Leave
• 💸 Rewarding bonus incentive scheme
• ☎️ 24/7 helpline for physical and mental health support, counselling, and other wellbeing resources.
• 🛍️ Love2Shop Discount
• 🏠 Hybrid working

Office extras:

• 🍎 Fresh fruit
• ☕ A free coffee machine

The Simple Online Healthcare Promise:

Founded in 2015, we started off as a small pharmacy with big dreams. Today, we are trusted by over 3000 patients per day, making sure they receive their medication safely and on time. We’re always on the lookout for talent. If you’re passionate about helping make lives easier, we’d love to hear from you.

Join us on our journey to create affordable health solutions. Apply today to be part of a team that values growth, collaboration, and the simplification of healthcare. Your journey towards creating impactful experiences in the healthcare industry starts here.

Ready to make a difference? Apply now!

Simple Online Healthcare is proud to be an Equal Opportunity Employer.