Retail Area Manager

Finisterre; United Kingdom; On-site; GBP 38,000 - 42,000; Full time

Job summary

A leading outdoor apparel brand is seeking a Retail Area Manager to oversee 10-15 stores across the UK. The role focuses on driving customer experience, leading new store openings, and fostering community initiatives. The ideal candidate will have a proven leadership track record within retail and a passion for sustainability. A competitive salary of £38,000 - £42,000 is offered, along with various perks including a discretionary bonus scheme and generous holiday allowances.

Benefits

Discretionary bonus scheme

Pension scheme

25 days holiday plus bank holidays

60% product discount

Qualifications

• Natural leadership style with a passion for retail and customer experience.
• Proven track record of delivering results.
• Comfortable with data, forecasting, and performance analysis.

Responsibilities

• Lead between 10-15 stores, driving customer focus and seamless execution.
• Implement strategies to meet operational standards.
• Support and inspire teams through regular store visits.

Skills

Leadership

Customer experience

Strategic thinking

Data analysis

Education

2 years' experience in an Area Manager role

Job description

4 days ago Be among the first 25 applicants

This range is provided by Finisterre. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

About The Role

As the Retail Area Manager, you will lead between 10-15 stores within a wide geographical area from Edinburgh to Bristol and as far south as Poole, driving a customer first focus, collaborating with cross-functional teams, you'll ensure seamless execution of plans. You will use insights from store performance to refine operations and guide improvements, ensuring every store delivers a top-tier experience. Leading new store openings, you'll ensure every detail is in place to create exceptional first impressions for customers. Your role will also involve taking ownership of sales and cost forecasts, managing performance, and implementing strategies to meet operational standards.

Regular store visits will allow you to inspire and support your teams in delivering excellent service. You will lead community-driven initiatives to strengthen relationships with customers, while prioritising talent development, health, safety, and inclusivity to ensure your stores remain welcoming, secure spaces for all.

About Finisterre

Born two decades ago from the needs of hardy British surfers, Finisterre creates enduring outdoor wear for an inspired life in and around the ocean. Proudly B Corp certified, we have committed to a deep belief: to make truly exceptional products in a more responsible and transparent way. Whether based at our cliff top headquarters in St. Agnes, Cornwall, or in one of our retail locations across the UK, Finisterre is a truly unique brand and career proposition.

Perched a few hundred meters from the crashing Atlantic, our HQ at St. Agnes' Wheal Kitty Workshops is at the heart of our brand. Here we stay true to our original design ethos of functionality and sustainability brought to life in an understated style and identity, always remaining committed to product, environment, and people.

Our people are at the very heart of the Finisterre brand, wherever they may be in the world, sharing our values and vision to make the world a better place. Culture and team are everything here. We take care to create a working environment where our people are valued and can thrive and grow with us. It's a buzzing place to work, and we are privileged to enjoy the natural environment and ocean on a daily basis.

As we enter the next exciting stage of global growth, we are on the lookout for talented individuals to join our crew. So, if you are as passionate about the ocean as we are and if you want to be part of a truly authentic, purpose-led brand and you share our vision to create exceptional products in a responsible way, then we would love to hear from you.

Key Responsibilities

Planning:

• Drive continuous improvement initiatives in retail by creating, implementing, and reviewing new ideas that support the head of retail's strategic direction
• Set measurable goals for your area and teams that align with Finisterre's overall retail and business strategy
• Collaborate across functions (stock, marketing, operations, and visual merchandising) to ensure your area's plans are seamlessly executed
• Provide valuable insights on store, customer, and local high street performance to inform improvements and actions
• Lead the charge for new store openings, ensuring every detail - from recruitment to training and community engagement - is in place for a successful launch
  
  

Commercial:

• Take ownership of building and managing your area's sales and cost forecasts as part of the budgeting process
• Deliver insightful analysis on your area's performance, combining data-driven decisions with your intuition to drive results
• Provide commercial reporting for the area, representing both retail and your region in trade forums
• Ensure store teams align with operational guidelines and implement action plans where stores are underperforming
  
  

Team:

• Be present, visiting stores weekly to support, inspire, and manage performance
• Lead community-driven business development initiatives through local events, marketing, and external collaborations
• Implement new initiatives, securing buy-in from your teams and ensuring successful integration into daily operations
• Develop the talent in your area, creating succession plans, identifying key skills, and fostering growth through targeted development plans
• Maintain a focus on health, safety, and inclusivity across your stores, ensuring they are welcoming and secure spaces for both customers and crew
  
  

Requirements

WHAT YOU'LL BRING TO FINISTERRE

• A natural leadership style with a passion for retail and customer experience, with a proven track record of delivering results
• 2 years' experience in an Area Manager role
• Experience collaborative environment where teams can grow, innovate, and succeed
• A strategic thinking balancing long-term objectives with hands-on, tactical decisions
• Proven experience in driving community-led business development initiatives through impactful local marketing and event strategies
• Strong communication as well as being comfortable with data, forecasting, and performance analysis
• A values-driven individual who embodies the Finisterre ethos and is dedicated to sustainability, inclusivity, and responsible growth
• A full clean driving license and the ability to travel including overnight stays
  
  

Important: The successful candidate must, by the start of their employment, have permission to work in the UK. Please note that Finisterre are not licensed to sponsor overseas workers.

Benefits

WHAT YOU'LL RECEIVE FROM FINISTERRE

We are offering a full time, permanent contract, based remotely with travel required. We'll invest in you with a competitive salary of £38,000 - £42,000 plus additional car and fuel allowance, depending on your skills and experience.

But it's not just a job. At Finisterre, we provide an opportunity to grow and develop yourself within at a fast-paced, growing B Corp certified brand with a great culture and an exciting purpose. You'll get the chance to collaborate with a diverse community of people with a shared mission. In return, we take good care of you through a range of initiatives and rewards, including:

• A discretionary bonus scheme, based on company performance
• A pension scheme with Nest
• 25 days holiday per year, plus up to 8 UK bank holidays
• Additional holidays for length of service
• Your birthday day off
• 60% product discount for personal and gift use
• 30% Friends and Family product discount
• Life assurance with access to an employee assistance program
• Access to a wide range of wellbeing programs, including counselling services, headspace membership, eye tests, yoga, cycle to work and a range of perks
• Regular company social events
• Paid volunteering opportunities - we will support you in giving back to communities and causes
• Various discounts from our B Corp community
• Individual training and development plans
• Sea Tuesday companywide updates
• And so much more!
  
  

Closing date: We'll be interviewing as we go along, so we'd encourage you to submit your application at the earliest opportunity.

Finisterre is committed to building diverse and inclusive teams. We celebrate difference and encourage everyone to join us and be themselves at work.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Other

• Industries

  IT Services and IT Consulting

Referrals increase your chances of interviewing at Finisterre by 2x

Get notified about new Retail Area Manager jobs in United Kingdom.

Barnsley, England, United Kingdom 3 weeks ago

Data Centre Strategic Key Accounts Manager - UK

Slough, England, United Kingdom 6 days ago

Birmingham, England, United Kingdom 2 weeks ago

Harrogate, England, United Kingdom 1 month ago

Hemel Hempstead, England, United Kingdom 1 week ago

Key Account Manager – EV Vehicle Solutions & Services

London, England, United Kingdom 1 week ago

Yorkshire And The Humber, England, United Kingdom 1 week ago

East Midlands, England, United Kingdom 3 weeks ago

Greater Manchester, England, United Kingdom 1 week ago

Manchester, England, United Kingdom 14 hours ago

Leeds, England, United Kingdom 14 hours ago

Kingston upon Hull, England Metropolitan Area
£40,000.00
-
£50,000.00
4 days ago

Birmingham, England, United Kingdom 1 week ago

Leeds, England, United Kingdom 8 hours ago

Watford, England, United Kingdom 1 week ago

Birmingham, England, United Kingdom 1 week ago

South East, England, United Kingdom 2 weeks ago

Gloucestershire, England, United Kingdom 1 week ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.