Marketing Manager

The Talent Set; Greater London; Hybrid; GBP 49,000 - 54,000; Full time

Job summary

A reputable membership organisation is looking for a Marketing Manager to lead strategic marketing initiatives that engage B2B audiences and promote their commercial products. The role involves developing data-driven marketing strategies, managing multichannel campaigns, and collaborating with teams for content creation. The ideal candidate has experience with B2B marketing and data analysis. This position offers a salary range of £49,000–£54,000 and a hybrid work model, requiring 2 days per week in London.

Qualifications

• Proven experience managing integrated marketing campaigns across digital and traditional channels.
• Strong knowledge of B2B marketing strategies, including lead generation.
• Ability to lead agency relationships and oversee content creation.

Responsibilities

• Develop and execute data-driven marketing strategies aligned with goals.
• Plan and optimise multichannel campaigns for brand awareness.
• Manage go-to-market plans for new product launches.

Skills

Managing integrated marketing campaigns

B2B marketing strategies

Stakeholder management

Analysing marketing data

Content creation

Tools

HubSpot

Power BI

Microsoft Dynamics

Job description

The Talent Set is delighted to partner with a reputable membership organisation on a fantastic Marketing Manager role. This position offers a strategic opportunity to lead integrated marketing initiatives that drive B2B audience engagement and promote commercial products within a respected professional community.

Key Responsibilities

• Develop and execute data-driven marketing strategies aligned with organisational goals.
• Plan and optimise multichannel campaigns to enhance brand awareness and customer acquisition.
• Manage go-to-market plans for new product launches, ensuring measurable success.
• Collaborate with internal teams and external agencies to produce high-quality content and campaigns.
• Analyse performance data to refine strategies and maximise return on investment.
• Maintain brand consistency and develop compelling messaging for diverse audiences.
• Monitor industry trends and competitive activity to identify growth opportunities.

Person Specification

• Proven experience managing integrated marketing campaigns across digital and traditional channels, with particular emphasis on B2B audience acquisition.
• Strong knowledge of B2B marketing strategies, including lead generation and partner engagement.
• Ability to lead agency relationships and oversee content creation and delivery.
• Skills in analysing marketing data and leveraging platforms like HubSpot, Power BI, or Microsoft Dynamics.
• Excellent stakeholder management and communication skills.
• Strong organisational skills and budget management capabilities.
• Proactive with a focus on innovation and continuous improvement.

What’s on Offer

Salary : £49,000–£54,000

Contract : 9 months-January start date

Location : Hybrid, 2 days per week in London

How to Apply

To apply, please submit your CV demonstrating your suitability for this role by clicking the 'apply now' button (please do not apply via email). We aim to get back to all successful candidates within 48 working hours.

Commitment to Diversity

The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, religion or belief, sex, sexual orientation, gender reassignment, marriage and civil partnership, pregnancy and maternity, disability, or age. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.