Manager, Demand Marketing (Banking)

CSG; Woking; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A leading global marketing firm is seeking a Marketing Manager with 4-5 years of banking marketing experience. The role involves developing innovative marketing programs for the banking sector, collaborating with teams to enhance brand messaging, and measuring campaign performance. The ideal candidate should possess strong communication skills and project management capabilities. This position offers flexibility with a hybrid work model and a competitive benefits package, enabling work from home, office, or a combination of both.

Benefits

Work from Home, in-office or hybrid

Employee Belonging Groups

Healthcare: Dental, Medical and Vision

Paid Vacation, Volunteer and Holiday Time Off

And so much more

Qualifications

• 4-5 years of banking marketing experience including strong demand marketing program expertise.
• Strong project management and planning skills.
• Excellent written and verbal communication skills.

Responsibilities

• Develop and execute marketing programs for CSG's global banking business.
• Act as the main marketing contact for banking teams.
• Measure campaign performance and review results.

Skills

Business Intelligence

Bidding

Accounting And Auditing

Account Development

Architectural Design

Content Development

Education

Bachelor's Degree in Marketing, Business, or Communications

Tools

Salesforce

Pardot

Asana

Job description

Hi Im Genevieve Moodley your Recruiter and guide to joining CSG! We are excited to learn more about you and your unique background.

Responsibilities

In partnership with Demand Marketing leadership develop maintain and execute innovative marketing programs for CSGs global banking business to meet and exceed lead and opportunity goals and support sales growth.

Act as the main marketing contact for banking teams ensuring programs build early-stage interest and support opportunities through the full sales process.

Work closely with banking sales product and global marketing teams to review improve evolve and maintain CSGs product and brand banking messaging and positioning based on market conditions and customer needs.

Measure campaign performance review results and make ongoing improvements to increase effectiveness and efficiency.

Collaborate on marketing content such as case studies customer stories and thought leadership that supports demand generation programs.

Partner with digital marketing account-based marketing and revenue operations teams to deliver targeted campaigns and track leads pipeline and results.

Develop and execute banking-focused events webinars analyst engagements and thought leadership to strengthen awareness industry influence and pipeline growth.

Must be able to travel internationally and / or domestically up to 20% of the time.

Qualifications

Bachelors Degree in Marketing Business or Communications or the equivalent work experience

4-5 years of banking marketing experience including strong demand marketing program expertise including proven responsibility for multiple multi-touch marketing initiatives preferably in a B2B technology environment.

Strong project management and planning skills.

Excellent written and verbal communication skills.

Ability to think strategically generate creative solutions manage multiple projects and achieve successful business results.

Ability to work with all levels of internal staff clients and prospects and develop strong working relationships across the organization.

Knowledge of how to effectively prioritize and get things done in a fast-paced fluid environment.

Familiarity with a variety of marketing campaign management tools and technologies (i.e. Salesforce Pardot Asana etc.).

Is this opportunity right for you We are looking for candidates who :

Key Skills

• Business Intelligence
• Bidding
• Accounting And Auditing
• Account Development
• Architectural Design
• Content Development

Benefits

• Work from Home in-office or hybrid
• Employee Belonging Groups
• Healthcare: Dental Medical and Vision
• Paid Vacation Volunteer and Holiday Time Off
• And so much more

Location(s)

Location(s): United Kingdom Remote United States Remote

Accommodation:

If you would like to be considered for employment opportunities with CSG and need special assistance due to a disability or accommodation for a disability throughout any aspect of the application process please call us at 1 or email us at CSG provides accommodations for persons with disabilities in employment including during the hiring process and any interview and / or testing processes.

Guiding Principles

• Impact: Always help and empower others whether theyre colleagues or customers. When our employees set their minds to something great things happen.
• Integrity: Do whats right for our customers and our people while being authentic. We treat everyone with trust and respectthats just who we are.
• Inspiration: Be bold in the way you think and passionate about the work you do. Test out innovative ideas without the fear of failure.

Story

CSG empowers companies to build unforgettable experiences making it easier for people and businesses to connect with use and pay for the services they value most. For over 40 years CSGs technologies and people have helped some of the worlds most recognizable brands solve their toughest business challenges and evolve to the meet the demands of todays digital economy.

By channeling the power of all we make ordinary customer and employee experiences extraordinary. Our people CSGers are fearlessly committed and connected high on integrity and low on ego making us the easiest company to do business with and the best place to work. We power a culture of integrity innovation and impact across our locations representing the most authentic version of ourselves to build a better future together. Thats just who we are. Learn more about CSG Inclusion & Impact here.

Required Experience

Manager

Employment Type: Full-Time

Experience: years

Vacancy: 1