M&BD Systems Analyst: Hybrid with CRM Integrations

Simmons & Simmons; West of England; On-site; GBP 55,000 - 75,000; Full time

Benefits offered by this job

Bonuses dependent on role/level

Private medical insurance

Pension contribution

Hybrid working

Job summary

Simmons & Simmons is seeking a Systems Analyst to join its IT team in Bristol to take ownership of M&BD applications such as InterAction, Introhive and Vuture. You will manage incidents, changes and configurations while driving integrations via Azure APIM and Teams.

The role requires strong data integration skills, CRM familiarity, and experience with agile delivery and ITIL processes. Hybrid collaboration with stakeholders across Marketing, IT and Business Development is expected.

Qualifications

• Experience supporting CRM and marketing systems including InterAction, Introhive and Vuture.
• Strong analytical and problem-solving skills.
• Ability to translate business requirements into system improvements.
• Experience with API integrations and Azure APIM.
• Familiarity with agile delivery and backlog management.
• Knowledge of ITIL foundations.

Responsibilities

• Provide day-to-day support and technical ownership of M&BD applications, including InterAction, Introhive, and Vuture.
• Act as the primary contact for incident resolution, service requests, and change management related to M&BD systems.
• Manage system configurations, upgrades, and vendor relationships to ensure platform stability and performance.
• Collaborate with the M&BD team to understand business requirements and translate them into system enhancements or new functionality.
• Maintain and improve integrations between M&BD systems and other platforms, including: Microsoft Teams and InterAction via Azure API Management (APIM); Introhive and InterAction for CRM enrichment and relationship intelligence; and Vuture and InterAction for marketing campaign and event communications.
• Support data quality initiatives, including contact deduplication, enrichment, and relationship mapping.
• Contribute to strategic projects that enhance client engagement, marketing automation, and business development analytics.
• Produce and maintain documentation, training materials, and knowledge articles for end users and support teams.
• Monitor system performance and proactively identify areas for improvement or optimisation.
• Participate in testing, deployment, and post-implementation support for new features and integrations.
• Plan and prioritise work using agile methodologies, including creating and managing user stories, sprints, and backlogs to ensure timely and efficient delivery of updates and new features across M&BD systems.
• Collaborate with Product Managers, Business Partners, and Scrum Masters to maintain delivery expectations and ensure alignment with M&BD priorities.
• Engage with stakeholders across Marketing, Business Development, and IT to manage expectations and gather feedback on system performance and enhancements.
• Review own and others’ work to ensure accuracy, consistency, and presentation quality in system configurations, documentation, and user-facing outputs.
• Work closely with quality assurance and testing teams to validate new releases and updates to M&BD applications, ensuring they meet functional and user experience standards.
• Conduct testing of system changes and integrations (e.g. InterAction, Introhive, Vuture), logging and resolving issues related to data flows, automation, or user interface.
• Produce and maintain documentation, including release notes, user guides, and support materials, and manage the transition of new features into production.
• Deliver training and knowledge-sharing sessions for end users and support staff to ensure smooth adoption of new tools and features.
• Collaborate with Project Managers, Product Managers Business Analysts and Subject Matter Experts across the firm to ensure M&BD systems meet evolving business needs.
• Contribute to the expansion and optimisation of M&BD technology usage, supporting initiatives that improve client engagement, marketing effectiveness, and data-driven decision-making.

Skills

CRM platforms

Data integration

Agile delivery

Stakeholder management

ITIL Foundation

Documentation

Communication

Problem solving

Travel willingness

Tools

InterAction

Introhive

Vuture

Azure API Management

Microsoft Teams

Job description

Simmons & Simmons is seeking a Systems Analyst to join its IT team in Bristol to take ownership of M&BD applications such as InterAction, Introhive and Vuture. You will manage incidents, changes and configurations while driving integrations via Azure APIM and Teams.

The role requires strong data integration skills, CRM familiarity, and experience with agile delivery and ITIL processes. Hybrid collaboration with stakeholders across Marketing, IT and Business Development is expected.