Loyalty Programme Specialist

PANDORA; London; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading jewelry brand in London seeks a CRM Loyalty Specialist to support its Customer Loyalty programme. Responsibilities include assisting the CRM Manager, building relationships across teams, and executing loyalty campaigns. The ideal candidate has over 2 years of relevant experience, strong communication skills, and a passion for data-driven marketing. This role offers a competitive salary, hybrid working flexibility, and various employee benefits.

Benefits

Competitive salary

Generous bonus scheme

Private healthcare

Employee discounts

Annual leave flexibility

Qualifications

• 2+ years experience in a Loyalty marketing or CRM role.
• Confident in speaking to stakeholders across all levels of the business.
• Effective written and verbal communication in English.
• Analytical with insights on improving performance.
• Highly organised with the ability to meet deadlines.

Responsibilities

• Assist the CRM & Loyalty Manager with Loyalty strategy.
• Build relationships across Retail, E-commerce, and Marketing.
• Champion the loyalty programme and ensure data capture.
• Plan and execute loyalty campaigns.

Skills

Loyalty marketing experience

Stakeholder communication

Analytical skills

Project management

Digital marketing knowledge

Problem-solving skills

Tools

Power BI

Adobe Analytics

Bloomreach or similar CRM platform

Job description

Overview

CRM Loyalty Specialist – Band 5B – Permanent contract. Flexible hybrid working style with three days in the London office. Reports into the CRM & Loyalty Manager and will support all aspects of Pandora's Customer Loyalty scheme. Objectives include driving new customer acquisition and maximising value from Loyalty members across store and online business.

In the UK and Ireland, Pandora has been recognised in the Sunday Times 'Best Places to Work 2023' as one of 11 in the 'very large' employers category.

About Pandora

Pandora is the world's largest jewellery brand, specialising in the design, crafting and marketing of accessible luxury jewellery. Pandora products are sold in more than 100 countries through 6,800 points of sale, including more than 2,700 concept stores. Pandora is headquartered in Copenhagen, Denmark and employs 37,000 people worldwide. The company promotes sustainability and aims to halve greenhouse gas emissions across its value chain by 2030. Pandora is listed on the Nasdaq Copenhagen stock exchange and reported revenue of DKK 31.7 billion (EUR 4.2 billion) in 2024.

What to expect from the role

• Assist the CRM & Loyalty Manager with all areas of the Loyalty strategy for the British Isles (UK and Ireland).
• Build and maintain relationships across Retail, E-commerce, Marketing and Global Loyalty teams.
• Champion the loyalty programme and ensure data capture is included in activity; take a test & learn approach to maximise performance.
• Proactively seek new opportunities for driving customer value and data capture.
• Plan and execute loyalty campaigns to drive value in the Trading Line Up.
• Work with the eCommerce trading & testing teams to analyse the web data capture journey and maximise data capture opportunities on pandora.net.
• Understand data capture challenges in retail and improve processes through feedback from store teams.
• Build strong relationships with the wider marketing team and ensure My Pandora and Pandora Club have appropriate presence in paid and owned marketing channels.
• Interrogate the existing database and deploy techniques to convert contacts to My Pandora and Pandora Club members.
• Report on KPIs weekly and monthly, showing how the loyalty programme adds commercial value to the business.

The successful candidate

• 2+ years experience in a Loyalty marketing or CRM role.
• Confident in speaking to stakeholders across all levels of the business, including campaign reviews and store visits.
• Effective written and verbal communication in English.
• Analytical with ability to provide insights and identify opportunities to improve performance.
• Highly organised, able to meet deadlines and prioritise tasks.
• Proactive with good initiative.
• Enthusiasm, positivity and a creative approach to problem-solving with a passion for CRM & Loyalty.
• Solid understanding of digital marketing channels, particularly CRM.
• Results-focused and commercially aware with a mindset of continual optimization.
• Basic understanding of legal requirements such as GDPR and E-Privacy laws.

Ideal candidates will have

• Proven track record of driving growth from a loyalty programme.
• Experience working for an omnichannel retailer.
• Strong experience of an omnichannel approach to data capture.
• Experience with Bloomreach or similar CRM platform.
• Experience using Power BI and Adobe Analytics.

What We Offer

• Career Development & Growth: tailored development plans, mentorship, and regular reviews.
• Competitive Salary & Regular Reviews.
• Generous Bonus Scheme: opportunities to earn performance-related bonuses.
• Hybrid Working Flexibility: three office days and two work-from-home days (Mon-Thu).
• Early Finish Fridays: finish at 3 PM on Fridays.
• Private Healthcare.
• Employee Discounts & Perks: 55% off Pandora products and access to discounts and memberships.
• Annual Leave & Flexibility: 25 days plus bank holidays, option to buy/sell leave, and birthday off.
• Wellness Hub & Support: wellness resources and 24/7 Employee Assistance Programme.
• Recognition & Celebrations: formal recognition and regular celebrations.

At Pandora, we believe in creating not just a job, but a journey of fulfillment, growth, and success. If you're ready to take the next step in crafting your incredible career, join us and let's build something extraordinary together.

Your future is waiting – craft the incredible with Pandora!

Please note that due to high applications, only online applications may be considered. Please click apply to submit your application.

Pandora's recruitment procedures are designed to be transparent and fair. We encourage applicants to refrain from including identity-related elements such as a photo, marital status, or age. If you require reasonable adjustments during interviews, please inform us as soon as possible.