High-Impact BDR: Outbound Prospecting for AI Data

Sarah Smith Fund; Greater London; On-site; GBP 55,000 - 75,000; Full time

Benefits offered by this job

24 days holiday + bank holidays

£450 Monthly Office Dinner Allowance

Pension plan

Top-spec equipment

Team events and dinners

Work directly with founders

Job summary

Kernel is seeking a sales-minded generalist or top SDR/BDR to own a book of pre-tiered accounts and generate qualified pipeline. You’ll research, prospect, and engage target companies and stakeholders, using data-driven insights to craft hyper-targeted outreach via calls, LinkedIn, and email.

Collaboration with Marketing and AEs is essential for success. Ideal candidates combine a strong work ethic with curiosity about the “why now” behind prospects, and a proactive, entrepreneurial mindset.

Qualifications

• We’re open to applicants who have no traditional sales experience, as long as you know that you want to work in a sales role and have excelled in whatever you have done before.
• Proven success as a top performer.
• Strong verbal and written communication skills.
• Research-oriented mindset, you like understanding the “why now” behind prospects.
• Entrepreneurial and proactive attitude; comfortable owning results.
• Hard worker, and willing to go the extra mile.
• Competitive, and target-driven.

Responsibilities

• Target & Qualify: Identify and research high-fit companies and decision-makers using Kernel’s data.
• Build and maintain a consistently updated target list with clear qualification criteria.
• Outbound Prospecting: Execute a phone-driven cadence (cold calls + voicemails) to generate meetings.
• Take a strategic view of each account in your list, and multithread to get meetings booked.
• Mix LinkedIn, email, and phone in multi-touch cadences.
• Handoff & Collaboration: Book qualified meetings for AEs and provide detailed call notes.
• Collaborate with Marketing to refine ICPs and messaging based on feedback.
• Metrics & Continuous Learning: Iterate on messaging and cadences based on performance.
• Share field feedback to inform product and GTM strategy.

Skills

Top performer

Strong communication

Research mindset

Entrepreneurial

Proactive attitude

Hard worker

Competitive

Target-driven

Tools

Outreach

Gong

ZoomInfo

Job description

Kernel is seeking a sales-minded generalist or top SDR/BDR to own a book of pre-tiered accounts and generate qualified pipeline. You’ll research, prospect, and engage target companies and stakeholders, using data-driven insights to craft hyper-targeted outreach via calls, LinkedIn, and email.

Collaboration with Marketing and AEs is essential for success. Ideal candidates combine a strong work ethic with curiosity about the “why now” behind prospects, and a proactive, entrepreneurial mindset.