Head Of Marketing

LoveSign Hub Ltd.; Greater London; Hybride; GBP 60 000 - 90 000; Plein temps

Avantages offerts par ce poste

Remote work

Travel to London for work

28 days annual leave including bankhol

Workplace pension

Access to Work support and adjustments

Travel expenses for work events

Résumé du poste

LoveSign Hub Ltd in the UK is seeking a strategic Head of Marketing to own the marketing strategy and lead the team. You will shape brand messaging, drive digital campaigns, and align marketing with sales. This remote role requires building partnerships and a strong, inclusive approach to Deaf communities.

This role includes occasional travel to London, a focus on Deaf-awareness training and BSL services, and collaboration with leadership to drive growth and brand impact across channels.

Qualifications

• Deaf candidate with BSL Level 6 or higher.
• Excellent written English and branding skills.
• At least 5 years' marketing experience, with 2+ years in people management.
• Proven track record of growth through marketing strategy.
• Strong B2B marketing experience in training, education, services or public sector.
• Proficient in digital marketing: social media, websites, SEO, email, analytics.
• Ability to turn data into clear decisions and report to leadership.
• Supportive, organized leader who can coach a team.
• Genuine understanding of Deaf culture, accessibility and inclusion.

Responsabilités

• Build and own LoveSign Hub's annual marketing strategy, plan and budget.
• Lead, manage and develop the marketing team with regular 1:1s and performance reviews.
• Set priorities and workflows to deliver campaigns on time and to a high standard.
• Own brand positioning, messaging and tone of voice across channels.
• Lead B2B marketing to grow demand for Deaf Awareness training, BSL courses and interpreter services.
• Oversee website, SEO, email marketing and social media with clear channel purpose.
• Plan and run integrated campaigns, product launches, webinars and events.
• Collaborate with CEO and leadership on growth, partnerships, tenders and public communications.
• Track and report marketing performance and ROI to leadership.
• Manage relationships with external partners, freelancers and agencies.
• Ensure marketing is accessible by default (captions, BSL, inclusive design).
• Protect and strengthen LoveSign Hub's reputation within Deaf community and clients.

Connaissances

BSL Level 6

Deaf culture awareness

Marketing leadership

B2B marketing

Digital marketing

Data-driven decision making

Brand & messaging

Strong English writing

Outils

CRM tools

Marketing automation

Description du poste

About LoveSign Hub

LoveSign Hub is a UK-based organisation specialising in British Sign Language education, interpreter services and Deaf Awareness training. We help organisations become more accessible and inclusive, and we help people connect across language barriers.

We're a growing team with big plans, and we're looking for someone who can help more organisations discover what we do and why it matters.

The role

As Head of Marketing, you'll own LoveSign Hub's marketing strategy and lead the marketing team day to day. You'll decide where we focus, what we say and how we measure success across brand, content, campaigns, digital and partnerships. You'll manage our Marketing team, support their development, and make sure marketing efforts are closely connected to sales. This role suits someone who is strategic and hands‑on.

What you'll do

• Build and own LoveSign Hub's annual marketing strategy, plan and budget, aligned with business goals
• Lead, manage and develop the marketing team, including regular 1:1s, goal setting and performance reviews
• Set clear priorities and workflows for the team so campaigns are delivered on time and to a high standard
• Own our brand positioning, messaging and tone of voice across all channels
• Lead B2B marketing to grow demand for Deaf Awareness training, BSL courses and interpreter services
• Oversee our website, SEO, email marketing and social media, making sure each channel has a clear purpose
• Plan and run integrated campaigns, product launches, webinars and events
• Work closely with the CEO and leadership team on growth, partnerships, tenders and public-facing communications
• Track and report on marketing performance, using data to show what's working and where to invest
• Manage relationships with external partners, freelancers and agencies where needed
• Make sure all marketing is accessible by default, including captions, BSL and inclusive design
• Protect and strengthen LoveSign Hub's reputation within the Deaf community and with clients

About you

Essential

• You are Deaf (see note below)
• Excellent, fluent British Sign Language skills (minimum BSL Level 6)
• Excellent written English and a sharp eye for brand, messaging and quality
• At least 5 years' marketing experience, including at least 2 years managing people or leading a marketing function
• A proven track record of building marketing strategies that delivered measurable growth
• Strong B2B marketing experience, ideally in training, education, services or the public sector
• Confident with digital marketing: social media, website, SEO, email and analytics
• Able to turn data into clear decisions and report results to leadership
• A supportive, organised leader who can coach a team and keep work moving
• A genuine understanding of, and commitment to, Deaf culture, accessibility and inclusion

Nice to have

• Experience in a small or fast-growing organisation where you were both strategic and hands‑on
• Experience with CRM and marketing automation tools
• Experience supporting tenders, bids or public sector communications

What we offer

• Competitive salary, depending on responsibilities, experience and skills required.
• Mainly remote work, with occasional travel to London
• 28 days' annual leave including bank holidays
• Workplace pension
• Full support with Access to Work applications and any reasonable adjustments you need
• Travel expenses covered for work events and meetings
• The chance to grow with a mission-driven organisation where your work has real impact

Why this role is for Deaf applicants

Under the Equality Act 2010 (Schedule 9, Part 1), being Deaf is an occupational requirement for this role. The position involves representing LoveSign Hub within the Deaf community and building trusted relationships with Deaf-led organisations. It also involves credibly promoting Deaf Awareness training and BSL services, where lived experience is essential to the role.