GTM Enablement Lead, Engineering Solutions

Relx Plc; City Of London; On-site; GBP 60,000 - 100,000; Full time

Benefits offered by this job

Wellbeing initiatives

Shared parental leave

Study assistance

Sabbaticals

Country-specific benefits

Job summary

Elsevier is seeking a Senior Manager, GTM Enablement to plan and execute go-to-market strategies for Engineering Solutions within the A&G segment, collaborating across product, sales, and marketing. The role focuses on positioning, adoption, and scaling tools for academic and research ecosystems.

The ideal candidate will bring strong GTM and product marketing experience, deep market insights, and excellent stakeholder management.

Qualifications

• Solid business acumen and experience in Go-To-Market strategy, product marketing, or related fields.
• Experience or understanding of scientific research, for example previous research experience
• Strong ability to work cross-functionally with product, sales, and marketing teams
• Experience in market research, competitive analysis, and customer insights
• Excellent communication and project management skills
• Ability to analyse performance metrics and optimize strategies accordingly
• Knowledge or experience in Engineering disciplines is a plus

Responsibilities

• Develop and execute comprehensive Go-To-Market strategies for Engineering Solutions into the A&G segment, ensuring alignment with business goals and across functions
• Assist in refining product positioning, ensuring revenue enablement plans across solutions and alignment from pre-sales motion to post-sales customer success
• Support the introduction of new innovations, driving market adoption and scalability
• Identify and support opportunities for market expansion to drive business growth
• Develop and implement GTM best practices, playbooks, and frameworks to optimize market execution
• Work cross-functionally with product, sales, marketing, and customer success teams to align and execute strategic initiatives
• Conduct market research, competitive analysis, and customer insights activities to inform decision-making
• Analyse performance metrics and optimize Go-To-Market strategies based on findings

Skills

GTM strategy

Cross-functional collaboration

Market research

Customer insights

Communication

Project management

Performance analysis

Engineering discipline knowledge

Job description

Elsevier is seeking a Senior Manager, GTM Enablement to plan and execute go-to-market strategies for Engineering Solutions within the A&G segment, collaborating across product, sales, and marketing. The role focuses on positioning, adoption, and scaling tools for academic and research ecosystems.

The ideal candidate will bring strong GTM and product marketing experience, deep market insights, and excellent stakeholder management.