EMEA GenAI GTM Principal — Enterprise Transformation

Amazon Web Services (AWS)

Greater London

On-site

GBP 120,000 - 190,000

Full time

3 days ago
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Job summary

AWS EMEA SARL (UK Branch) is seeking a Principal-level GenAI GTM Specialist to design and execute use-case-led motions that land measurable business outcomes across EMEA. You will own the cross-cutting GenAI transformation narrative and translate it into enterprise GTM initiatives spanning Bedrock, agentic architectures, and foundation model strategy.

You will collaborate with sales, finance, marketing, HR, legal, and IT to drive adoption, develop executive-level engagements, and shape the

Qualifications

  • Experience in developing, negotiating and executing business agreements.

Responsibilities

  • Own the EMEA GTM strategy for Amazon Quick — driving enterprise adoption through use-case-led motions that show how Amazon Quick adds value for customers.
  • Develop and execute account-level strategies for customer success, guiding organizations from proof-of-concept to production and value creation at scale.
  • Operate at the CxO/VP and practitioner level — engage senior business leaders on how Amazon Quick transforms the way their organisation works, while simultaneously working with IT leaders, developers, and architects on enterprise deployment best practices.
  • Build and execute scaled GTM programmes — design motions including customer roundtables, use-case workshops, and regional campaigns that create awareness and accelerate adoption of Amazon Quick.
  • Thought Leadership — create packaged deliverables and drive enablement that raises the bar across the EMEA field.
  • Be the voice of EMEA customers to Product — synthesise regional customer requirements and emerging agentic patterns into actionable feedback that shapes the Amazon Quick roadmap.

Skills

Enterprise GTM strategy
Executive stakeholder engagement
Cloud technology
AI/GenAI knowledge
Professional field experience
Go-To-Market experience
Sales or consulting background
Enterprise technology sales
Solution architecture familiarity
Data-driven prioritisation

Job description

AWS EMEA SARL (UK Branch) is seeking a Principal-level GenAI GTM Specialist to design and execute use-case-led motions that land measurable business outcomes across EMEA. You will own the cross-cutting GenAI transformation narrative and translate it into enterprise GTM initiatives spanning Bedrock, agentic architectures, and foundation model strategy.

You will collaborate with sales, finance, marketing, HR, legal, and IT to drive adoption, develop executive-level engagements, and shape the

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