Ecommerce Personalisation & Optimization Specialist

Frasers Group; Greater London; On-site; GBP 42,000 - 62,000; Full time

Benefits offered by this job

Frasers Champion recognition program

Retail Reconnect experience

Free gym classes and memberships

Access to Retail Trust support

Job summary

A leading retail company is seeking a Digital Optimisation Specialist to enhance the user experience across its platforms. The ideal candidate has over 2 years in digital optimisation, strong analytical skills, and experience with personalisation tools like Optimizely. You will drive the digital strategy by facilitating effective A/B testing and translating insights into actionable recommendations. The role offers a dynamic working environment and the opportunity to work with renowned brands in retail.

Qualifications

• 2+ years experience in digital optimisation or digital personal.
• Proven experience reviewing on-site customer experience.
• Experience with on-site personalisation recommendations.

Responsibilities

• Drive the digital roadmap through constant analysis.
• Plan and run A/B tests to validate approaches.
• Translate insights from experiments into actionable recommendations.

Skills

Digital optimisation

Customer experience review

On-site personalisation

Analytical tools

Personalised algorithms understanding

Tools

Optimizely

ContentSquare

Job description

A leading retail company is seeking a Digital Optimisation Specialist to enhance the user experience across its platforms. The ideal candidate has over 2 years in digital optimisation, strong analytical skills, and experience with personalisation tools like Optimizely. You will drive the digital strategy by facilitating effective A/B testing and translating insights into actionable recommendations. The role offers a dynamic working environment and the opportunity to work with renowned brands in retail.