Ecommerce Personalisation Conversion Optimisation Specialist

Retail Human Resources plc; Greater London; Hybrid; GBP 33,000 - 55,000; Full time

Benefits offered by this job

Hybrid working

4 days in office, 1 from home

Benefits package

Job summary

Retail Human Resources plc partnered with a leading footwear and fashion retailer seeks an ecommerce optimisation & personalisation specialist to enhance digital shopping journeys and maximise commercial performance across websites and apps.

You will plan and evaluate A/B tests, analyse customer behaviour, optimise onsite merchandising and product recommendations, and improve site search and mobile/desktop journeys.

Qualifications

• Experience in ecommerce optimisation, trading or digital merchandising.
• Knowledge of CRO, A/B testing and personalisation.
• Familiar with CMS platforms, website analytics and merchandising tools.
• Basic HTML/CSS skills desirable.

Responsibilities

• Plan and evaluate A/B tests to improve conversions.
• Analyse customer behaviour to optimise journeys.
• Collaborate with ecommerce trading, marketing and development teams.
• Produce performance reports and share insights.

Skills

Analytical thinking

Stakeholder management

Communication

Ecommerce experience

Tools

Google Analytics

Bloomreach

Dynamic Yield

Contentsquare

Job description

Retail Human Resources plc partnered with a leading footwear and fashion retailer seeks an ecommerce optimisation & personalisation specialist to enhance digital shopping journeys and maximise commercial performance across websites and apps.

You will plan and evaluate A/B tests, analyse customer behaviour, optimise onsite merchandising and product recommendations, and improve site search and mobile/desktop journeys.