Digital Product Manager - Growth & Conversion Leader
Roc Search
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Job summary
Roc Search is seeking a commercially focused Digital Product Manager to own the website, digital strategy and customer journey, driving online bookings, lead generation and conversion. You will shape the digital roadmap, influence business performance and deliver measurable improvements across a key customer-facing platform, working with developers, agencies and internal stakeholders.
The role offers hybrid working, a competitive salary plus benefits, and the autonomy to prioritise initiatives
Qualifications
- Experience in digital product management, ecommerce or digital marketing.
- Proven ability to optimise customer-facing websites.
- Strong CRO, analytics and customer journey understanding.
- Experience collaborating with developers, agencies and stakeholders.
- Commercial mindset focused on ROI and results.
- Capable of prioritising roadmaps and delivering projects.
Responsibilities
- Own and deliver the website product roadmap and digital strategy.
- Drive CRO, A/B testing and improvements to user journeys.
- Increase online bookings, leads and conversions.
- Manage website development, CMS enhancements and digital projects.
- Collaborate with developers, agencies and internal stakeholders.
- Leverage Google Analytics and user insights to inform decisions.
- Oversee UAT, releases and ongoing optimisation.
- Lead and develop the Digital Marketing Coordinator.
Skills
Tools
Job description
Roc Search is seeking a commercially focused Digital Product Manager to own the website, digital strategy and customer journey, driving online bookings, lead generation and conversion. You will shape the digital roadmap, influence business performance and deliver measurable improvements across a key customer-facing platform, working with developers, agencies and internal stakeholders.
The role offers hybrid working, a competitive salary plus benefits, and the autonomy to prioritise initiatives
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