Digital Planning Director

Aspire; Greater London; On-site; GBP 65,000 - 85,000; Full time

Job summary

A leading media agency in Greater London is seeking a Digital Planning Account Director to lead strategy and planning for high-growth clients. You will manage multiple performance-focused accounts, ensure campaign effectiveness, and build strong client relationships. The ideal candidate has over 6 years of experience in digital planning and performance marketing. This role requires strong leadership, project management skills, and the ability to translate data into strategic recommendations.

Qualifications

• 6 plus years' experience in digital planning, preferably from an agency environment.
• Strong background in media planning and digital performance strategy.
• Experience working across multiple performance channels.

Responsibilities

• Lead strategic digital planning and performance marketing activity.
• Oversee multiple accounts ensuring campaign quality and consistency.
• Build strong client relationships as a trusted advisor.

Skills

Digital planning

Media planning

Performance marketing

Data analysis

Project management

Job description

Looking to join an independent, data-driven media agency that is known for helping brands grow through smart, performance-led marketing? Built for today's digital-first world, the business specialises in delivering measurable results through multi-channel performance strategies, working with clients across diverse sectors and markets.

As the Digital Planning Account Director, you will lead strategy, planning and delivery across multiple performance-focused accounts, ensuring campaigns are clear, effective and aligned to growth goals.

The Role:

• Lead strategic digital planning and performance marketing activity across a portfolio of high-growth clients
• Oversee multiple accounts, ensuring consistency in delivery, communication and campaign quality
• Shape digital growth strategies using platform insights and work closely with analytics partners to refine performance
• Guide and mentor, a team of planners, providing coaching, feedback and developmental support
• Build strong client relationships, acting as a senior strategic partner and trusted advisor
• Own pitch deck creation and support new business efforts with clear, insight-led storytelling
• Ensure smooth internal operations, prioritisation and workflow management across your team
• Contribute to multi-market campaign delivery across channels, including search, social and programmatic

The Candidate:

• 6 plus years' experience in digital planning, preferably from an agency environment
• Strong background in media planning and digital performance strategy
• Experience working across multiple performance channels (search, social, programmatic)
• Confident in translating data into actionable insights and strategic recommendations
• Skilled at leading senior client conversations, including in high-pressure scenarios
• Proven line-management experience with the ability to inspire, motivate and hold teams accountable
• Exceptionally organised with strong project management skills across multiple stakeholders

We Are Aspire Ltd are a Disability Confident Commited employer