Digital Business Consultant

PSD Group; England; On-site; GBP 55,000 - 75,000; Full time

Job summary

A digital consulting firm in the United Kingdom is seeking a Digital Business Consultant to enhance their CRM and ecommerce operations. This role requires expertise in business process improvement and AI-driven solutions in digital marketing. Responsibilities include assessing operational inefficiencies, designing AI use cases, and leading integrations with MarTech tools. Ideal candidates will have a blend of strategic, technical, and implementation experience to drive successful digital transformation initiatives.

Qualifications

• Experience in business process improvement within Digital Marketing, CRM, and Ecommerce.
• Strong expertise in AI-driven solutions and digital transformation.
• Technical implementation experience for AI and MarTech integration.

Responsibilities

• Assess CRM and e‑store processes for inefficiencies.
• Design and validate AI use cases to enhance engagement.
• Integrate MarTech tools with seamless connectivity.
• Lead implementation of AI solutions and monitor growth.

Skills

Business Process Improvement

Digital Marketing

CRM Campaign Operations

Ecommerce Operations

AI-driven Solutions

Job description

Digital Business Consultant

We are seeking a strategic and tech‑savvy Business Improvement Consultant with strong expertise in AI‑driven solutions in the digital marketing space to evaluate our CRM and ecommerce operations, identify opportunities for process optimisation, and implement AI‑driven solutions to enhance efficiency, personalisation, and business performance. This role requires a blend of business process expertise, AI / MarTech knowledge, and technical implementation experience to guide through digital transformation initiatives that deliver measurable business impact.

Key Tasks

• Assess current CRM and e‑store operational processes to identify inefficiencies and opportunities for AI‑driven optimisation.
• Design, recommend and validate AI use cases and AI‑enabled solutions to enhance customer engagement, automation, analytics, and sales conversion.
• Evaluate, select, and integrate MarTech tools and platforms, ensuring seamless API connectivity and data flow across systems.
• Lead end‑to‑end implementation of process improvements and AI solutions, including monitoring, testing, and iterative optimisation.

Skills Required

• Business Process Improvement experience within Digital Marketing, CRM Campaign operations and Ecommerce operations.
• Proven experience translating business need...