Data Audience Apprentice

News UK; City of Westminster; On-site; GBP 20,000 - 25,000; Full time

Job summary

A leading media business in the UK, known for its diverse news brands, is offering an exciting opportunity for a Data Audience Apprentice. This role will immerse you in the world of data and marketing technology, where you'll learn to leverage data to create impactful audience segments. Responsibilities include supporting campaign activation and mastering data integrity checks. The ideal candidate is enthusiastic about data, with strong analytical skills and a willingness to learn. The position offers robust training, benefits, and a chance to grow in a vibrant workplace.

Benefits

Private medical insurance

Discounted gym memberships

Generous pension scheme

25 days holiday plus bank holidays

Access to exclusive events

Qualifications

• Keen interest in data, marketing, and the media industry.
• Ability to learn data audience and marketing tools quickly.
• Experience of using Excel, Google Sheets, Word, Google Docs, and PowerPoint.

Responsibilities

• Train to use technology to shape audience segments.
• Support activation of customer groups into marketing platforms.
• Assist in checks to ensure data integrity.

Skills

Interest in data

Analytical approach

Communication skills

Curiosity and can-do attitude

Experience with Excel/Google Sheets

Job description

As a Data Audience Apprentice you will learn both in role and through our apprentice training provider, studying towards your level 4 Data Analyst Apprentice qualification. You will dive into the exciting world of Data and MarTech, learning to leverage data and cutting‑edge platforms like Hightouch and Adobe Campaign to build unique audience segments that power real‑world marketing campaigns; you will become a technical expert by developing platform integration skills, troubleshooting complex data flows, and acting as a vital link between business goals and technical innovation through developing Proof of Concepts and essential documentation, launching your career at the intersection of data and technology.

Responsibilities

• Learn to Become an Audience Architect: You will train to use our cutting‑edge technology to shape and deploy unique audience segments, directly influencing major marketing campaigns and driving massive business impact.
• Assist in Campaign Activation: Work closely with the Audience team to support the activation of validated customer groups into major marketing platforms, gaining hands‑on experience in how communications are brought to life.
• Be a Data Detective (The Integrity Mission): You will master the art of high‑stakes data validation and integrity, assisting in systematic checks to ensure the information we use for commercial activation is rock‑solid and ready for action.
• Help Keep the Tech Ecosystem Flowing: Develop a foundational knowledge of our MarTech platform architecture, assisting in the diagnosis and troubleshooting of technical and data‑related issues. You will be learning valuable problem‑solving skills to maintain system integrity and help keep the lights on (and make them brighter!).
• Pioneer with Proof of Concepts (POCs): You’ll support the development of technical POCs for game‑changing projects. This is your chance to bridge business requirements with technical feasibility, learning how to turn exciting ideas into reality for our marketing teams.
• Futureproof Our Knowledge: Create engaging and clear documentation, user guides, and best‑practice materials, ensuring teams across the business understand and can effectively use our data and technology to make smarter decisions.
• Act as a Critical Tech Bridge: Learn the fundamentals of consulting by assisting stakeholders across the business. You will use your developing technical expertise to propose and deliver smart data solutions that unlock incremental value from our entire technology ecosystem.

Candidate Profile & Requirements

• A keen interest in data, marketing and the media industry
• The energy & enthusiasm needed to quickly learn about News UK as a business, our products and our culture.
• An analytical approach and the ability to quickly learn to use data audience and marketing and analytics tools.
• An eye for accuracy, a curious mindset and a can‑do attitude
• Good communication and interpersonal skills.
• Experience of using Excel/Google Sheets, Word/Google Docs and Powerpoint/Google Slides.
• A passion for new technology

At News UK we encourage every individual's potential, therefore rather than looking for specific experience we are looking for enthusiasm and drive.

As part of the online application process, we would like you to provide answers to our application questions:

1. Briefly introduce yourself and tell us why you're interested in pursuing a career within the apprenticeship you've applied to?
2. Describe a recent, personalised experience (good or bad) you had with a digital brand. Outline the specific data you believe drove that experience, and explain how it made you feel about the brand and its use of technology.
3. Describe a learning curve you recently navigated. Outline the steps you took, the challenges you faced and what the outcome was.

Please note that we will be running the assessment interviews in February 2026.

Company Overview

News UK is one of the leading media businesses in the UK and Ireland. Our news brands include The Times, The Sunday Times, The Sun, The Sun on Sunday and The TLS. Our national broadcast brands include talkSPORT, Times Radio and Virgin Radio UK, and we have market‑leading local stations across Ireland. Our world‑famous brands provide news, analysis, opinion and entertainment to almost 40 million people each month. Spanning print and pixel, audio and video, events and experiences, our multi‑format brands are home to a plurality of opinion, representing the diverse communities we serve. Driven by passion, guided by principles and acting with purpose, we exist to promote a fair society, freedom of speech and a little bit of fun. Rethinking continually the business of storytelling, we represent, reflect and reach the nation, telling the stories that matter. Life at News Driven by passion, guided by principles and acting with purpose. We represent, reflect and reach the nation, telling the stories that matter. We inform our audiences so that they can make decisions based on trusted information. We represent, reflect and reach the nation, telling the stories that matter most. To ensure these stories resonate with as broad an audience as possible, it is essential that our organisation reflects the diversity of the people we reach. Whether through age, gender, ethnicity, disability, social class or sexuality, we are committed to representing the rich variety of voices that make up our society. And we champion a culture where everyone has the opportunity to contribute and thrive as we continue to innovate and drive long term sustainable growth. This is done through our Diversity Strategy. At News UK, we take pride in our exceptional employee‑led networks that bring together individuals with shared interests and create a vibrant sense of community. We believe our networks play a vital role in fostering a collaborative and supportive work culture at News UK. Groups that we support include the African & Caribbean Network, Parents and Carers, and LGBTQ+ group News Is Out, and Next Gen.

Benefits

• Private medical insurance including coverage for pre‑existing conditions
• Discounted gym memberships, free ClassPass at Home, weekly in person/virtual exercise classes
• 'Bikes for Work' and 'Electric Car' scheme
• Up to 60% discount on Harper Collins books
• Maternity leave up to 18 weeks full basic salary & paternity leave up to 2 weeks
• Access to exclusive events and competitions with exciting brands such as talkSPORT, Virgin Radio UK & The Times. Weekly virtual panel chats with top journalists and celebrities
• Access to wellbeing benefits such as EAP, physio/massage and counselling
• A generous pension scheme with employer contributions of up to 5%
• Wide range of training available, plus full LinkedIn Learning access
• 25 days holiday, plus bank holidays and up to 4 volunteering days per year