Contract, Social and Influencer Strategist

Sphere Digital Recruitment; Greater London; Hybrid; GBP 60,000 - 80,000; Part time

Job summary

A leading digital recruitment agency seeks a highly experienced Social & Influencer Strategist for hybrid work in London. This role requires proven success in social strategy across various clients, emphasizing a deep understanding of social platforms and the ability to deliver impactful strategies. You will collaborate closely with creative and account teams, guiding execution and supporting new business initiatives. Compensation is £500 per day, with an initial contract duration and potential for extension.

Qualifications

• Proven experience in a Social Strategist, Influencer Strategist or similar role, ideally in an agency.
• Strong track record in delivering strategies for various clients and categories.
• Deep understanding of platforms like TikTok, Instagram, and YouTube.

Responsibilities

• Lead social and influencer strategy across multiple clients.
• Develop social-first strategic frameworks and channel plans.
• Define success metrics and measurement frameworks.

Skills

Proven experience in Social Strategist or Influencer Strategist role

Strong track record delivering strategy across multiple clients

Deep understanding of social platforms

Confident with brand and performance-led activity

Excellent storytelling and presentation skills

Job description

Social & Influencer Strategist (Freelance / Contract)

Day Rate: £500 per day
Start: ASAP
Duration: Initial contract with potential to extend
Location: Hybrid (London-based agency)

Overview

We're looking for a highly experienced Social & Influencer Strategist to work across a varied portfolio of clients, spanning consumer, lifestyle, FMCG, tech and culture-led brands.

This role sits at the strategic heart of the agency, shaping social-first and influencer-led thinking across always-on, campaign and launch activity. You'll translate cultural insight, platform behaviour and audience understanding into clear, actionable strategies that teams can execute against.

Key Responsibilities

• Lead social and influencer strategy across multiple clients and categories
• Develop social-first and influencer-led strategic frameworks, channel plans and audience approaches
• Shape influencer strategy including creator role definition, platform mix and content direction
• Turn cultural, platform and audience insight into clear creative and content recommendationsPartner closely with creative, social, influencer and account teams to brief and guide execution
• Support new business and pitch work with strategic thinking and presentation development
• Define success metrics and measurement frameworks, ensuring strategies are insight-led and results-driven

Required Experience

• Proven experience in a Social Strategist, Influencer Strategist or Social & Influencer Strategy role, ideally within an agency environment
• Strong track record delivering strategy across multiple clients and categories
• Deep understanding of social platforms (TikTok, Instagram, YouTube, emerging platforms) and creator ecosystems
• Confident working across both brand and performance-led social and influencer activity
• Excellent storytelling, presentation and stakeholder-management skills

Nice to Have

• Experience working on global or multi-market accounts
• Strong understanding of paid social, amplification and creator-led distribution
• Experience shaping influencer strategy for regulated or high-volume brands

Sphere Digital Recruitment is acting as an Employment Business in relation to this vacancy.