Care Home Sales & Community Relations Manager

Barchester Healthcare; Bridlington; Hybrid; GBP 32,000 - 46,000; Full time

Benefits offered by this job

Commission scheme

Discounts

Wellbeing support

Career progression

Job summary

Barchester Healthcare in Bridlington is seeking a Customer Relationship Manager to drive occupancy for our state‑of‑the‑art care home. You will handle enquiries, network locally, and coordinate marketing activities to generate leads and conversions, delivering exceptional resident care and high occupancy.

You will work with a supportive management team, benefit from a commission structure and discounts, and have opportunities for progression within a respected UK care provider.

Qualifications

• Proven sales and marketing experience in healthcare preferred
• Ability to analyse data in a CRM system (e.g., Salesforce)
• Self-motivated and target-driven with strong interpersonal skills

Responsibilities

• Manage enquiries to improve conversion and occupancy targets
• Network within the local community to raise home profile and generate enquiries
• Support marketing activities to generate leads and drive occupancy
• Maintain and update a contacts database
• Represent the home in a friendly, professional manner

Skills

Sales experience

CRM analytics

Self-motivated

Interpersonal skills

MS Office (Excel/PowerPoint)

Full UK driving licence

Tools

Salesforce CRM

Job description

Barchester Healthcare in Bridlington is seeking a Customer Relationship Manager to drive occupancy for our state‑of‑the‑art care home. You will handle enquiries, network locally, and coordinate marketing activities to generate leads and conversions, delivering exceptional resident care and high occupancy.

You will work with a supportive management team, benefit from a commission structure and discounts, and have opportunities for progression within a respected UK care provider.