Care Home Growth & Relationship Manager

Barchester Healthcare; Walton-on-Thames; On-site; GBP 30,000 - 48,000; Full time

Benefits offered by this job

Attractive salary with commission

Retail & leisure discounts

Wellbeing support

Career progression opportunities

Job summary

Barchester Healthcare is recruiting a Customer Relationship Manager to join our care home team. You will lead sales and marketing activities to increase occupancy, handle enquiries, and develop the home's digital profile while networking with the local community.

Working closely with an experienced management team, you will convert inquiries, deliver welcoming tours, and build strong relationships with residents and relatives.

Qualifications

• Proven sales and marketing experience, healthcare preferred but not essential.
• Ability to analyse data in Salesforce or similar CRM.
• Self-motivated and target driven.
• Strong interpersonal and professional qualities.
• Confident with MS Office (Excel/PowerPoint).
• Full UK driving licence.

Responsibilities

• Represent Barchester in a friendly, professional manner.
• Responsible for all sales activity for the home.
• Talk to potential new residents by phone and provide welcoming tours of the home.
• Engage with residents and relatives to understand experience and requirements.
• Respond to sales enquiries.
• Actively generate leads and identify local marketing opportunities.
• Maintain a contacts database.

Skills

Sales experience

Marketing experience

CRM data analysis

Self-motivated

Interpersonal skills

MS Office (Excel/PowerPoint)

Driving licence

Tools

Salesforce

Job description

Barchester Healthcare is recruiting a Customer Relationship Manager to join our care home team. You will lead sales and marketing activities to increase occupancy, handle enquiries, and develop the home's digital profile while networking with the local community.

Working closely with an experienced management team, you will convert inquiries, deliver welcoming tours, and build strong relationships with residents and relatives.