Care Home Growth & Relationship Manager

Barchester Healthcare; Northampton; On-site; GBP 28,000 - 38,000; Full time

Benefits offered by this job

Competitive commission

Discounts

Wellbeing support

Career development

Job summary

Barchester Healthcare is seeking a Customer Relationship Manager to join our care home team in Northampton. You will drive occupancy through enquiries, tours, and local networking, delivering a full range of sales and marketing activities to raise the home profile and attract prospective residents.

You should have proven sales and marketing experience, ideally in healthcare, be comfortable analysing CRM data (Salesforce or similar), and able to work with the local community.

Qualifications

• Proven sales and marketing experience preferably in healthcare
• Ability to analyse data on Salesforce or similar CRM application
• Self-motivated and target driven
• Confident user of Microsoft Office (Excel/PowerPoint)
• Full UK driving licence

Responsibilities

• Represent Barchester and our state of the art home in a friendly and professional manner.
• Responsible for all sales activity for the home.
• Talking to potential new residents over the phone, and providing informative and welcoming tours of the home.
• Engage with residents and relatives to understand their experience and requirements.
• Respond to sales enquiries.
• Actively generate leads and identify local marketing opportunities.
• Maintain a contacts database.

Skills

Sales experience

Communication skills

Networking

Data analysis

Self-motivated

Interpersonal skills

CRM analysis

MS Office

Tools

Salesforce

Microsoft Excel

PowerPoint

Job description

Barchester Healthcare is seeking a Customer Relationship Manager to join our care home team in Northampton. You will drive occupancy through enquiries, tours, and local networking, delivering a full range of sales and marketing activities to raise the home profile and attract prospective residents.

You should have proven sales and marketing experience, ideally in healthcare, be comfortable analysing CRM data (Salesforce or similar), and able to work with the local community.