Business Director

Publicis Groupe UK; Greater London; Hybrid; GBP 100,000 - 125,000; Full time

Job summary

A leading advertising agency in London seeks a Business Director to manage media strategies for Disney Experiences. This role includes building strong client relationships, overseeing campaign execution, and leading a team of planners. Ideal candidates will have experience in client servicing within media, team management capabilities, and a strong passion for delivering outstanding results. Benefits include flexible working and various wellness programs.

Benefits

Opportunity to work anywhere in the world for up to 6 weeks a year

Reflection Days - two additional days of paid leave

24/7 wellbeing support helpline

26 weeks of full pay for maternity and family milestones

Birthday day off

Local discounts on dining and retail

Responsibilities

• Build strong client relationships and provide exemplary client service.
• Oversee and proactively manage Experiential Scopes of Work.
• Develop a superior planning product for Disney.
• Manage and mentor a team of 5 Planners.

Skills

Excellent client servicing experience in a large media Agency environment

People management experience

Commercial awareness

Operational excellence

Passion to deliver above expectation

Job description

BRAND: Zenith
Job Function: Client Management
Location: London, United Kingdom
Experience Level: Management
Workplace Type: Hybrid

Company description

Publicis Groupe, known for its world-renowned creativity, best in class technology, digital and consulting expertise, is the world's largest communications group in the world. With more than 108,000 people in over 100 countries, the Groupe has four Solution hubs: Creative with Publicis Communications, Media with Publicis Media, Digital business transformation with Publicis Sapient, and Health & Wellbeing with Publicis Health.

Since 2014 and the acquisition of Sapient, Publicis Groupe has undergone a profound transformation by scaling a new model connecting data, creativity and technology. We continued on that journey with the 2019 acquisition of Epsilon and most recently the announcement of our market-leading investment in AI. We are driving towards a future where being smart, at scale, with the best Identity product in the market, will help deliver better outcomes for our clients.

Publicis Media is one of the four solutions hubs of Publicis Groupe present in more than 100 countries with over 23,000 employees worldwide. Alongside our global agency brands (Zenith, Starcom, Spark), the "Power of One" model gathers all the capabilities of the Groupe under one roof, putting clients at the core of the organisation.

ABOUT THE CLIENT....

Publicis Imagine is our "Power of One" solution for an iconic entertainment client, a custom-built team created with one purpose in mind - to be the most valuable partner in creating the next era of entertainment.

Our London-based EMEA & UK team comprises c. 100 people, who are dedicated to the client's business, and supported by local teams in 27 markets across the EMEA region, who are a true extension of our team.

This is an opportunity to work on one of the world's most iconic and loved brands, and one of our biggest and most exciting clients, and be a part of their success across the EMEA region.

Overview

About the role....

We are actively seeking a Business Director to lead the Disney Experiences pillar. In this role, you will oversee a team of planning experts, leading them towards the objective of executing the most distinctive, efficient, and impactful paid media campaigns for one of the globe's most iconic experience brands.

Disney Experiences is the business segment that turns Disney's stories into tangible, world-class realities. As the global leader in immersive travel and consumer products, this segment manages a massive ecosystem that includes Disney Parks & Resorts, Cruise Lines and Consumer Products.

As Business Director, you will sit at the heart of one of the world's most sophisticated marketing engines. You will lead the strategic media vision for the Disney Experiences portfolio, translating high-level business goals- such as increasing park attendance, driving cruise bookings, or launching global merchandise campaigns-into integrated, data-driven media strategies.

This role is predominantly UK focussed, with a small remit in the area of multi market coordination, activation and reporting.

Responsibilities

About the work....

Build Strong Client Relationships & An Enhanced Service

Serve as a trusted advisor to key senior clients.

Discuss account challenges impartially with senior clients and translate into action

Pinpoint the crux of each client request and provide succinct and targeted value

Provide exemplary client service while setting the standard for others

Challenge the client to adopt new perspectives, assisting them in gaining a competitive edge

Apply structure and rigor to all client meetings and engagements

Inject an energetic & positive 'Can Do' attitude into all client engagements

Diplomatically diffuse escalated situations and provide targeted support

Assist in transforming client's business/marketing objectives into effective media strategies

Develop a superior planning product for Disney that satisfies their business needs

Conduct final quality checks on all planning and strategy responses

Fortify key vendor relationships for Disney's benefit

Ensure An Efficient & Effective Account

Oversee & proactively manage the Experiences Scopes of Work, adjusting according to client's requirements

Ensure financial accuracy in forecasting, value management, and billings

Maintain optimal staffing levels below Business Director, and recruit top talent as needed

Identify and rectify inefficient processes, thinking or procedures quickly

Cross-sell or up-sell agency services

Break down a complex workflow into a clear timeline/workload map void of pressure points

Infuse positivity and vitality into an account

Unearth and capitalise on growth opportunities

Forge close connections between each of Disney's Line of Business teams to unlock benefit

Drive strong cohesion between Publicis Imagine Investment & Planning teams

Summarise account status in a succinct manner up to Publicis Imagine leadership

Convey direction succinctly.

Illustrate Strong Knowledge & Passion

Articulate the current UK Media Landscape, challenges or opportunities facing the travel/theme park industry, and Disney Experiences current position in market vs key competitors

Assist any planning or strategy level below Business Director with any task

Display genuine passion for the media and travel/theme park industries

Consult on Digital and Non-Digital matters

Demonstrate a strong understanding of the wider capabilities of Publicis

Exemplify best-in-class representation for both Publicis Imagine and Publicis Groupe

Manage a Team

Manage a team of 5 Planners

Foster a culture of proactivity, results, and innovation within the team and wider Publicis Imagine

Offer robust support to team members with their career-related inquiries

Identify and cultivate high-performing talents

Create and supervise development plans for direct reports.

Ensure immaculate client service is delivered at all levels across the team

Push the team to think outside of the box and challenge the status quo

Maintain an organized and composed demeanour through busy periods

Qualifications

What you need to succeed....

• Excellent client servicing experience in a large media Agency environment
• People management experience
• Commercial awareness
• Operational excellence
• Passion to deliver above expectation

#LI-MP1

Additional information

Zenith International has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Planswe also offer;

• WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
• HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
• FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
• GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG's (Employee Action Groups).