Business Development Executive and Lead generation

BMS Engineering Recruitment; City Of London; Hybrid; GBP 35,000 - 45,000; Full time

Job summary

A leading packaging solutions firm in the UK is seeking a Business Development Executive. This role focuses on lead generation and engaging with high-end brands in the food, cosmetics, and lifestyle sectors. You will conduct outreach to decision-makers and collaborate with teams for smooth handover of leads. The ideal candidate will have at least 1 year of business development experience and be capable of cold calling. The package includes a base salary of £35K-£45K plus OTE and benefits.

Benefits

25 days holiday + 8 bank holidays

Pension

Laptop and mobile

Quarterly and annual bonuses

Qualifications

• 1+ years of experience in business development or inside sales.
• Strong phone-based sales skills and confidence in cold calling.
• Ability to research and engage with target brands effectively.

Responsibilities

• Generate and qualify new business opportunities.
• Conduct high-volume outbound outreach across various channels.
• Book qualified meetings for senior sales representatives.

Skills

Business development experience

Cold calling

Sales skills

Research skills

Communication skills

Job description

Business Development Executive (Lead generation) – Packaging Solutions

London (Hybrid – 3 days per week in Waterloo office)

£35,000-£45,000 basic | £50,000-£55,000 OTE

• Join a top-five UK packaging manufacturer and design specialist
• Engage innovative, high-end consumer brands across food, cosmetics, and lifestyle sectors
• Be part of a growing business that blends creativity, sustainability, and end-to-end manufacturing expertise

At BMS, we’ve been engaged by a rapidly expanding packaging solutions business to recruit a Business Development Executive. This is an exciting opportunity to join a company renowned for its creative design, sustainability focus, and unique end-to-end service – from concept and print through to production and delivery.

The Company

Our client is an established packaging design and manufacturing company, recently acquired by a larger industry group and now entering an ambitious phase of growth.

Working with some of the UK’s most recognisable and fast-growing consumer brands – particularly in food, cosmetics, and premium FMCG – they deliver high-quality packaging solutions that combine innovation with environmental responsibility.

Their recent acquisition has given them access to broader production capabilities and a larger client network, while maintaining their reputation as a creative, agile challenger in the market. With over 150 employees, they are now expanding their commercial function to continue their strong upward trajectory.

The Role

As a Business Development Executive, your focus will be on generating and qualifying new business opportunities.

• Research and identify fast-growing, brand-led businesses across food, cosmetics, and D2C sectors.
• Conduct high-volume outbound outreach (80-100 dials per day) across phone, LinkedIn, and email.
• Use a targeted, consultative approach to engage decision-makers in Operations, Procurement, and Marketing.
• Book qualified meetings for senior sales representatives and join client calls to learn the process.
• Collaborate closely with design and account teams to ensure smooth handover of leads.
• Use social media and influencer-led marketing trends to spot new opportunities and brand launches.

Typical order values range from £50K to £1M, with meetings being your main metric of success.

The Candidate

We’re looking for a proactive, enthusiastic individual who has:

• 1+ years of experience in business development or inside sales (any B2B sector).
• Strong phone-based sales skills and confidence in cold calling.
• A positive, can-do attitude with professional energy – confident but not pushy.
• The ability to research and target effectively, with a genuine curiosity for brands and design.
• Ambition to develop into a closing or account management role over time.

Experience in packaging or print is a plus, but not essential – what matters most is your drive and enthusiasm to build relationships and open doors.

The Package

• Basic Salary: £35,000-£45,000
• OTE: £50,000-£55,000
• Holidays: 25 days + 8 bank holidays
• Benefits: Pension, laptop, mobile, quarterly and annual bonuses
• Location: 3 days per week in Waterloo office