Brand Marketing Specialist 12 Month Contract

PlayStation Global; Greater London; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leader in interactive entertainment is seeking a passionate Brand Marketing Specialist in London for a 12-month day rate contract. This role involves collaborating with global marketing teams to implement strategies for high-profile games. Responsibilities include managing marketing budgets, asset localization, and ensuring project execution. The ideal candidate has a Bachelor's degree, at least 2 years of relevant experience, and skills in digital marketing tools. A hybrid working model and additional benefits are offered.

Benefits

Hybrid working model

On Site Gym

Subsidised Café

Free soft drinks

On site bar

Access to cycle garage and showers

Qualifications

• 2 years of administrative and/or business office experience.
• Strong verbal and written communication skills.
• Experience working across multiple teams.

Responsibilities

• Collaborate with global marketing teams on integrated marketing campaigns.
• Manage budget against business objectives.
• Work closely with product marketing communications teams.

Skills

Digital Marketing

Marketing

Google Analytics

Social Media Management

Email Marketing

Education

Bachelor's degree or equivalent

Tools

Salesforce Marketing Cloud

Pardot

MailChimp

HubSpot

Job description

Why PlayStation

PlayStation isnt just the Best Place to Play its also the Best Place to Work. Today were recognized as a global leader in entertainment producing The PlayStation family of products and services including PlayStation5 PlayStation4 PlayStationVR PlayStationPlus acclaimed PlayStation software titles from PlayStation Studios and more.

The PlayStation brand falls under Sony Interactive Entertainment a wholly-owned subsidiary of Sony Group Corporation.

Role

Brand Marketing Specialist (London UK) - 12 month day rate contract

Role Overview

Sony Interactive Entertainment is looking to hire a Brand Marketing Specialist to support our games developed by PlayStation Studios. Reporting directly into a Senior Brand Manager in the Global Games Marketing team this role will work closely with a team of global marketers and partner with development studios to implement the brand and global go-to-market marketing strategy for several high-profile game titles. This role is instrumental in ensuring that PlayStation sustains leadership in one of most critical markets globally.

This person should be a highly driven experienced marketing professional who has built experience in implementing complex multi-channel campaigns that drive marketing and business results. The position will require high levels of collaboration and communication.

What you’ll be doing

• Collaborate with global marketing teams to complete integrated marketing campaigns including broadcast digital social CRM search promotions retail / channels that drive commercial results and brand affinity with scale and impact across the globe
• Asset localisation and management brief in global tactical plans and assets for localisation. Track the development and approval of assets prior to distribution to cross-functional teams via internal digital asset management systems
• Manage tactical projects work with Brand Managers to develop and submit briefs for tactical projects that may come up over the course of a campaign. Track and report on the projects progress from development to execution
• PO and budget management Run and track global marketing budget against business objectives. Submit and track purchase orders sent by Brand Managers. Reconcile and coordinate with Brand Managers and Financial Analysts on monthly reports / accruals
• Global compliance reviews manage global asset submissions to local and international review teams as well as compliance groups for feedback and clearances. Collate and return collected feedback to the relevant brand stakeholders to review an act upon as needed
• Work closely with product marketing communications teams PR sales account management operations agencies content partners on go-to-market development and campaign launches
• Oversee internal and external creative media and digital teams / agencies as required

What we’re looking for

• You are passionate about gaming and gaming culture!
• Strong verbal and written communication skills
• Maintain confidentiality with privileged information work well with others and balance a high-pressure environment.
• Goal-oriented and with dedication to high standards and passionate about goals / beliefs in the face of complex obstacles / roadblocks
• You are a collaborator Working efficiently & cooperatively with peers and internal / external partners.
• Experience working across multiple teams / stakeholders to gather reconcile and summarise feedback.
• Experience and understanding of basic business operations with critical thinking and prioritisation skills.
• Lead reporting projects in a dynamic and fluid environment.
• Strong tracking and follow-up skills are a must.

Related experience / education

• 2 years of administrative and / or business office experience
• At least a Bachelors degree or equivalent

Preferred Qualities

• An energetic ambitious enthusiastic focused and hard-working teammate!
• Skilled multi-tasker able to understand how to distil information into clear plans.
• Strong communication and collaboration skills with the ability to form deep and trusted relationships across organisations to achieve goals
• Experience collaborating with and presenting to partners at multiple levels
• Evidence of being proactive and delivering exceptional results is a bonus

Benefits

• Hybrid working model (FlexModes)
• On Site Gym
• Subsidised Café
• Free soft drinks
• On site bar
• Access to cycle garage and showers

Equal Opportunity Statement

Sony is an Equal Opportunity Employer. All persons will receive consideration for employment without regard to gender (including gender identity gender expression and gender reassignment) race (including colour nationality ethnic or national origin) religion or belief marital or civil partnership status disability age sexual orientation pregnancy or maternity trade union membership or membership in any other legally protected category.

We strive to create an inclusive environment empower employees and embrace diversity. We encourage everyone to respond.

PlayStation is a Fair Chance employer and qualified applicants with arrest and conviction records will be considered for employment.

Key Skills

• Digital Marketing
• Marketing
• Google Analytics
• Pardot
• HTML5
• MailChimp
• Marketing Automation
• Salesforce Marketing Cloud
• HubSpot
• Responsys
• Email Marketing
• Social Media Management

Employment Type: Contract

Experience: years

Vacancy: 1