Brand Manager

Phoenix Group; City of Edinburgh; Hybrid; GBP 45,000 - 55,000; Full time

Job summary

A leading financial services company in the UK is offering a 12-month fixed term contract for a Brand Manager. The role involves managing brand identity and visual assets, ensuring effective implementation of brand guidelines, and engaging with stakeholders. The ideal candidate must have experience in brand management and visual identity development. The position supports flexible working arrangements, combining office and home work, and offers a salary up to £55,000 along with a range of benefits including medical cover and generous leave.

Benefits

Private medical cover

38 days annual leave

Excellent pension

12x salary life assurance

Career breaks

Income protection

3x volunteering days

Qualifications

• Experience in creating brand visual identity guidelines and tone of voice.
• Experience with managing internal stakeholders and external agencies.
• Strong communication skills to influence stakeholders.

Responsibilities

• Manage day-to-day brand operations and represent the brand in projects.
• Develop brand positioning and guidelines for internal and external use.
• Provide brand consultancy and manage requests from stakeholders.

Skills

Brand management

Visual identity management

Stakeholder management

Communication

Brand guidelines development

Job description

We have an incredible opportunity to join us here at Phoenix Group on a 12 month fixed term contract as a Brand Manager.

Job Type: Fixed Term Contract (12 months)

Location: This role could be based in either our Edinburgh or London offices with time spent working in the office and at home.

Flexible working: All of our roles are open to part-time, job-share and other types of flexibility. We will discuss what is important to you and balancing this with business requirements during the recruitment process. You can read more about Phoenix Flex here.

Closing Date: 22/12/2025

Salary and benefits: Up to £55,000 depending on experience, plus an indicative bonus range of 16-32%, private medical cover, 38 days annual leave, excellent pension, 12x salary life assurance, career breaks, income protection, 3x volunteering days and much more.

Who are we?

We want to be the best place that any of our 6,600 colleagues have ever worked. We’re Phoenix Group, we’re a long‑term savings and retirement business. We offer a range of products across our market‑leading brands, Standard Life, SunLife, Phoenix Life and ReAssure. Around 1 in 5 people in the UK has a pension with us. We’re a FTSE 100 organisation that is tackling key issues such as transitioning our portfolio to net zero by 2050, and we’re not done yet.

The role

We’re looking for an experienced Brand Manager with a passion for brand and visual identity development and design to join us on a 12 month FTC at a really exciting time for the Standard Life brand.

Reporting to the Head of Brand, the Brand Manager is responsible for the day‑to‑day management of the Standard Life brand. They will represent the brand in projects across the business, outlining how the brand can and will be used, aligned with our brand strategy. They will engage and influence stakeholders through clear and articulate communication, and be a great team player, working as part of a supportive team culture.

Key Responsibilities

• Develop and embed brand positioning, guidelines and assets for internal and external activity which effectively bring the brand to life, including delivering brand training and managing photoshoots where required.
• Provide daily brand consultancy and manage the brand team mailbox, providing a triage service to stakeholders and their agencies to ensure the correct application of the brand.
• Use insight to develop our brand and guidelines in line with changing needs of our internal and external customers.

What We’re Looking For

Essential

• A passion for brand, design and visual identity management, with confidence to develop and manage key brand assets such as logos, font, colours and imagery.
• Experience in creating and rolling out brand visual identity guidelines, as well as tone of voice development and implementation.
• Experience with leading and managing internal stakeholders and external agency resource.
• Confident in giving brand guidance and direction to marketing, digital and internal comms teams, design agencies and production companies (photographers, illustrators, film production), to help shape content in line with the brand.
• Experience in brand transition projects and visual identity management in a complex corporate environment.

Desirable

• Experience in developing and applying brand strategy.

We want to hire the whole version of you.

We are committed to ensuring that everyone feels accepted and welcome applicants from all backgrounds. If your experience looks different from what we’ve advertised and you believe that you can bring value to the role, we’d love to hear from you.

If you require any adjustments to the recruitment process, please let us know so we can help you to be at your best.

Please note that we reserve the right to remove adverts earlier than the advertised closing date. We encourage you to apply at the earliest opportunity.

Find out more about #LifeAtPhoenix

• Guide for Candidates: thephoenixgroup.pagetiger.com/guideforcandidates
• Find or get answers from our colleagues: www.thephoenixgroup.com/careers/talk-to-us

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