Remote CRM Lifecycle Specialist: Boost Player LTV

Honoré Gaming; Paris; À distance; EUR 50 000 - 70 000; Plein temps

Résumé du poste

A leading gaming company is seeking a skilled CRM Lifecycle Specialist to enhance player engagement across their iGaming platforms. The ideal candidate will implement tailored CRM initiatives aimed at boosting customer retention and lifetime value. Candidates should have proven experience in CRM within the iGaming sector, possess strong analytical skills, and be adept in multi-channel communications. This remote role offers the opportunity to collaborate with a dynamic marketing team in a fast-paced environment.

Qualifications

• Proven experience in CRM, retention, or lifecycle marketing in the iGaming industry.
• Strong understanding of customer segmentation and personalization.
• Knowledge of responsible gaming and regulatory requirements.

Responsabilités

• Implement and execute CRM strategies for player engagement and retention.
• Support the CRM Manager with customer segmentation insights.
• Monitor campaign KPIs and deliver regular reports.
• Identify optimization opportunities through A/B testing.

Connaissances

CRM expertise

Data-driven analysis

Multi-channel communications

Segmentation strategies

Lifecycle optimization

Project management

Communication skills

Outils

Optimove

Braze

Emarsys

Salesforce Marketing Cloud

Description du poste

A leading gaming company is seeking a skilled CRM Lifecycle Specialist to enhance player engagement across their iGaming platforms. The ideal candidate will implement tailored CRM initiatives aimed at boosting customer retention and lifetime value. Candidates should have proven experience in CRM within the iGaming sector, possess strong analytical skills, and be adept in multi-channel communications. This remote role offers the opportunity to collaborate with a dynamic marketing team in a fast-paced environment.