Growth Marketing Lead - ABM & Enterprise Pipelines

Talantir; Barcelona; On-site; EUR 70,000 - 100,000; Full time

Job summary

ANYbotics in Barcelona is seeking a hands-on Growth Marketer to build and run our end-to-end growth engine. You will own ABM/ABX, lifecycle campaigns, events, and full-funnel analytics to turn marketing activity into qualified opportunities with enterprise accounts.

Initially a one-person growth team, you will collaborate with sales, product marketing and partners, then scale the function. Requires 5+ years in B2B growth, strong analytics, and proficiency with HubSpot and AI-enabled tools.

Qualifications

• 5+ years of marketing experience in B2B growth roles.
• Growth stage startup experience (Series A-C).
• Experience in the deep tech sector or heavy industries is a plus.
• High ACV/enterprise account-driven GTM experience.
• ABM/ABX expertise with sales alignment.
• Ops & Analytics strength: HubSpot and related tools.
• Proficiency with modern marketing tools and AI.
• Event & Ecosystem campaigns track record.
• Hands-on execution mindset as a one-person growth team initially.
• Audience-first campaigns focused on buying committees.

Responsibilities

• Growth Marketing Strategy: Set channel strategy and plan campaigns to meet pipeline and revenue goals.
• Channel Ownership: Proficient in at least 2 growth marketing areas with knowledge across all.
• Own the Martech Stack: Manage HubSpot, AI outreach and intent data software; experiment with automation.
• Build the function: Start solo, then hire and manage more growth marketers.
• Cross-functional Leadership: Align with sales, product marketing and partners.

Skills

Growth Marketing

ABM/ABX

Lifecycle Marketing

Analytics

Campaign Management

Content Distribution

Event Marketing

Paid Media

Team leadership

Tools

HubSpot

Apollo

Job description

ANYbotics in Barcelona is seeking a hands-on Growth Marketer to build and run our end-to-end growth engine. You will own ABM/ABX, lifecycle campaigns, events, and full-funnel analytics to turn marketing activity into qualified opportunities with enterprise accounts.

Initially a one-person growth team, you will collaborate with sales, product marketing and partners, then scale the function. Requires 5+ years in B2B growth, strong analytics, and proficiency with HubSpot and AI-enabled tools.