Madrid-Based Performance Marketing Lead, Enterprise SaaS

Happyrobot Inc.; Madrid; On-site; EUR 70,000 - 100,000; Full time

Benefits offered by this job

Healthcare

Dental coverage

Vision coverage

Equity

Job summary

HappyRobot Inc. in Madrid is seeking a hands-on Growth marketer to lead paid acquisition across Google, LinkedIn, and more, from strategy to pipeline. You will own budgets, tracking, and reporting, and collaborate with Sales/RevOps to ensure clean handoffs.

You’ll start as an individual contributor, building and proving channels from scratch with a clear path to manage a team as spend grows. This is a first dedicated role on the growth team in a fast-moving startup.

Qualifications

• 4+ years of performance marketing experience, ideally in B2B or enterprise SaaS.
• Hands-on experience scaling campaigns across Google, LinkedIn, and/or Meta.
• Strong analytics and attribution, tracking, and experimentation.
• Ability to write concise ad copy and collaborate with design/landing pages.
• Comfort in a fast-paced environment with shifting priorities.

Responsibilities

• Develop and execute paid acquisition strategy across Google, LinkedIn, and other channels.
• Own campaign planning, budget allocation, optimization, and reporting end-to-end.
• Build and manage a testing roadmap across channels, audiences, and creative.
• Partner with design and content to build high-converting ad creatives and landing pages.
• Set up and maintain tracking, attribution, and dashboards for visibility.
• Collaborate with Sales and RevOps to ensure paid pipeline tracking.
• Test and scale new channels as the audience evolves.
• Lay groundwork for a performance marketing team and hire when scaled.

Skills

Performance marketing

B2B SaaS

Google Ads

LinkedIn Ads

Meta Ads

Attribution

Tracking

CAC optimization

ROAS optimization

Ad copy

Tools

HubSpot

Salesforce

Google Analytics

Tag Managers

Job description

HappyRobot Inc. in Madrid is seeking a hands-on Growth marketer to lead paid acquisition across Google, LinkedIn, and more, from strategy to pipeline. You will own budgets, tracking, and reporting, and collaborate with Sales/RevOps to ensure clean handoffs.

You’ll start as an individual contributor, building and proving channels from scratch with a clear path to manage a team as spend grows. This is a first dedicated role on the growth team in a fast-moving startup.