Social Media Expert (Germany) for The Coca Cola Company account

Findasense; Berlin; Vor Ort; EUR 55.000 - 80.000; Vollzeit

Zusammenfassung

Findasense is seeking a Social Media Expert in Berlin to support local strategies for The Coca Cola Company account. You will manage governance, content workflows and strategy alignment across a European hub of project managers.

Ideal candidates have 5+ years in social media project management, native German proficiency, and strong coordination skills with clients and agencies. Knowledge of Meta, TikTok, and Sprinklr is a plus. This role requires presence in Berlin for events and meetings.

Qualifikationen

• 5+ years of professional experience in social media project management
• Native-level German proficiency and deep understanding of the German market
• Strong strategic social expertise to support senior managers
• Excellent organization, governance, and multi-agency workflow skills
• Experience coordinating between clients, Findasense teams and external agencies
• Hands-on experience with Meta, TikTok and publishing workflows
• Knowledge of influencer marketing management and beverage/entertainment brand contexts (a plus)

Aufgaben

• Provide advisory input on local social strategies aligned with central strategy and OKRs
• Coordinate content and workflows with external agencies and track reworks
• Identify trends per brand and market with supporting examples and next steps
• Enforce publishing governance with required client approvals and documented proof
• Ensure agencies follow client processes and collaborate with internal teams
• Coordinate between Social Tech Admin and agencies for technical issues and access changes
• Conduct monthly checks for fake accounts and align with intelligence needs
• Partner with Influencer Manager for Germany on influence-led events and projects

Kenntnisse

Social media project management

German market insights

Governance & compliance

Multi-agency coordination

Communication skills

Meta/TikTok platform knowledge

Tools

Sprinklr

Meta

TikTok

Jobbeschreibung

The Role
At Findasense, we are looking for a Social Media Expert to take part in an exciting international project in the FMCG industry, within The Coca Cola Company account. The selected candidate will be part of hub of 32 social & influence project managers with HQ and throughout Europe.

This is an operational social role with strong technical knowledge, broad media understanding and the leaning point for social first campaigns, where influence also plays a key role. This is a brilliant opportunity to manage governance, content workflows, and strategy alignment for a major global footprint of the most iconic brands of beverages.

What would you do?

• Strategy Support: Provide advisory input on local social strategies for client review and decision. Ensure full alignment with the central strategy and OKRs and identify synergies between social and influencer marketing.
  
• Content & Workflow Coordination: Support the client in briefing external agencies. Collect and consolidate feedback into a single, aligned response to share with the executing agency. Track all reworks to ensure feedback is fully implemented before closure.
  
• Trend Identification: Review agency trend alerts daily to identify relevant trends per brand and market. For each trend, you will provide a description, supporting examples (links/screenshots), brand relevance, and suggested next steps for client review.
  
• Publishing Governance: Ensure no organic content is published without required approvals from the client under a strict compliance process which involves several stakeholders. Maintain strict proof of approval in the central library (including approving entity, asset reference, approver name, and link to published content) and ensure publishing frequency follows the approved strategy.
  
• Quality Assurance & Process Compliance: Ensure all executing agencies follow the client's processes and guidelines. Collaborate with internal Findasense teams responsible for Community Management, tagging, and reporting in the local market. Relay approved feedback, track remediation, and elevate non-resolution.
  
• Governance, Escalation & Technical Coordination: Act as the main point of contact for internal Findasense teams regarding market social topics. Coordinate between Social Tech Admin and executing agencies for technical issues and access changes. Ensure executing agencies do not directly modify profile settings, bios, images, or access levels. Escalate any risks, breaches, or non-compliance to the client's local and central teams.
  
• Monitoring & Intelligence: Conduct monthly checks for fake accounts across all brands in the market and elevate them. Brief the Findasense Intelligence team on local social listening and reporting needs to ensure alignment with client requirements.
  
• Alingment and to take part of influence led projects and events, in coordination with the appointed Influencer Manager for Germany from Findasense.

Who you are?

• Ideally, you bring 5+ years of professional experience in social media project management. We are looking for a candidate with native-level German proficiency who understands and is familiar with the German market, so that they can provide local social and cultural insights.
• You have in-depth knowledge of social media best practices and platforms for executions in the market and enjoy helping others achieve their goals.
• You possess strong strategic social expertise, allowing you to support senior managers, assess recommendations, and adapt them to the local market's needs.
• You are highly organised, detail-oriented, and capable of managing strict governance, compliance guidelines, and multi-agency workflows.
• You have excellent communication skills and experience coordinating between clients, internal Findasense teams, and external executing agencies.
• You have hands-on experience with Meta, TikTok, and publishing workflows.
• Experience with tagging on Sprinklr and operational QA in social media workflows is a plus.
• Knowledge and experience of influencer marketing management is a plus.
• Knowledge of beverage industry social media context is a plus.
• Knowledge of music, entertainment, or movie brand social media context is a plus.
• You are eligible to work in Germany, based in Berlin to attend events and meetings with our client.