Senior Social Media Strategist (d/f/m)

Jung von Matt; Berlin; Vor Ort; EUR 60.000 - 80.000; Vollzeit

Zusammenfassung

A leading creative agency is looking for a Senior Social Media Strategist in Berlin. This role requires a minimum of 5 years' experience in digital or social strategy, strong analytical skills, and the ability to communicate effectively with clients. The ideal candidate will work closely with creative teams and develop data-driven strategies for campaigns across various platforms.

Qualifikationen

• 5+ years of experience as a digital, social or creative strategist.
• Strong analytical mindset with the ability to turn insights into actionable strategies.
• Fluent in both German and English.

Aufgaben

• Strategic consulting for social media channels and content.
• Campaign orchestration between paid and non-paid measures.
• Conducting quantitative and qualitative target group analysis.
• Evaluating campaigns through reports and presenting recommendations.
• Developing strategic guidance and influencer guidelines.

Kenntnisse

Digital strategy development

Analytical mindset

Strong communication

Proactive attitude

Team collaboration

Fluency in German

Fluency in English

Jobbeschreibung

Overview

Jung von Matt HAVEL is looking for a Senior Social Media Strategist(d/f/m).

As an ideal Senior Social Media Strategist(d/f/m) you have at least five years of work experience as a digital, social or creative strategist in the agency world. You will develop evidence-based, smart strategies by working closely with the creative team and supporting them with your innovative approach, a deep understanding of the media landscape, and a flair for data to make our communication even more effective.

You enjoy making complex issues understandable through storytelling and scrutinizing existing solutions and have a broad understanding of the digital and social landscape. Ideally you bring in-depth knowledge and personal interest in individual digital specialist areas.

Your tasks

• Strategic consulting for channels, content, and social media consulting for new and existing clients with regard to campaigns and communication ecosystems
• Campaign orchestration between paid and non-paid measures across the entire spectrum of playable touchpoints
• Quantitative and qualitative target group analysis and, if necessary, redefinition depending on the customer's challenges
• Campaign evaluation with the help of reports and benchmarks, including the presentation and derivation of recommendations for action
• Developing strategic guidance and influencer guidelines
• Analyzing customer entry points and creating customer journeys
• Analyses of target groups, markets and trends
• Identification of new channels and platforms with growth potential
• Development of data-based media strategies, and creative editorial plans
• Create reportings for our campaigns and always-on
• Develop KPI frameworks

What you score with

• 5+ years of experience in digital strategy, ideally within an agency environment
• Strong analytical mindset with the ability to turn insights into actionable strategies
• Strong communicator – clear, persuasive, and confident with clients and teams
• Naturally curious, proactive, and passionate about digital trends & technologies
• A collaborative team player with a strategic point of view
• Fluent in German and English

We are looking forward to your application!

About us

We are an international, diverse and likable bunch of 70 hungry minds and brand enthusiasts. Our superpower is thinking strategy and creative as one. From differentiating brand platforms to outstanding campaigns. We love to work for disruptive start-ups and established brands with a challenger spirit.

Since 2023 we are the creative lead agency for Opel/Vauxhall. Oh, and we run a bar at Brunnenstr. 10 in Berlin. Pop in and have a “Burning Horse” with us at TROYA!

Wir suchen Talente, die mitgestalten. Mit Perspektiven, die Neues bringen und den Status quo hinterfragen.

Darum: Bewirb dich – egal welches Geschlecht, welche Herkunft, Fähigkeit, welches Alter, welche sexuelle Orientierung oder welche Religion du hast. Wir ermutigen insbesondere Frauen, Schwarze und nicht-weiße Menschen, Menschen mit Behinderungen oder chronischen Krankheiten, neurodivergente und autistische Menschen, queere Menschen, Ältere, Jüngere, Jüdinnen:Juden, Muslim:innen, Alevit:innen und Angehörige anderer Religionen, sich zu bewerben. Du bist willkommen hier.

Unsere Räume sind nicht vollständig barrierefrei. Aber wo es hakt, schaffen wir gemeinsam eine Lösung.