MarTech Technologist - Consumer Goods, Retail and Logistics - Germany

Infosys Consulting - Europe; München; Vor Ort; EUR 55.000 - 70.000; Vollzeit

Zusammenfassung

A global consulting firm located in Munich is seeking a MarTech Technologist to optimize its marketing technology stack. You will manage integrations, enhance campaign effectiveness, and collaborate with various teams to drive marketing success. Ideal candidates have experience with Customer Data Platforms and Marketing Automation tools, alongside strong communication skills in both German and English. The environment promotes growth and allows you to contribute your diverse ideas and experiences.

Qualifikationen

• Proven experience in MarTech or marketing operations.
• Hands-on experience with Customer Data Platforms.
• Strong proficiency with APIs for system integrations.

Aufgaben

• Design and maintain integrations within the marketing tech stack.
• Develop and manage the data model within the CDP.
• Build and optimize automated marketing campaigns.

Kenntnisse

Stakeholder management

Problem-solving

Excellent interpersonal skills

Communication skills

Ausbildung

Bachelor’s degree in Computer Science, Information Systems, Marketing, or related field

Tools

Segment

Marketo

HubSpot

Salesforce

Google Tag Manager

Jobbeschreibung

MarTech Technologist

Do you want to boost your career and collaborate with expert, talented colleagues to solve and deliver against our clients' most important challenges? We are growing and are looking for people to join our team. You'll be part of an entrepreneurial, high-growth environment of 300.000 employees. Our dynamic organization allows you to work across functional business pillars, contributing your ideas, experiences, diverse thinking, and a strong mindset. Are you ready?

About your role

We are seeking a talented and detail-oriented MarTech Engineer to join our dynamic marketing team. The ideal candidate will have a strong technical background and a passion for leveraging technology to drive marketing success. You will be responsible for managing and optimizing our marketing technology stack, with a special focus on our Customer Data Platform (CDP) and Marketing Automation platforms. You will serve as the crucial link between our marketing, engineering, and data teams to ensure seamless data flow and campaign execution.

Key Responsibilities

• System Integration & Management: Design, implement, and maintain integrations between our CDP (e.g., Segment, Tealium), Marketing Automation platform (e.g., HubSpot, Marketo, Braze), and other parts of our tech stack (CRM, analytics tools, etc.).
• Data Architecture: Develop and manage the data model within the CDP, ensuring data is accurate, standardized, and readily available for segmentation and personalization.
• Workflow Automation: Build, test, and optimize automated marketing campaigns, lead nurturing sequences, and data-triggered workflows.
• Technical Support & Troubleshooting: Act as the primary technical point of contact for our marketing team, resolving issues related to data discrepancies, API connections, and platform performance.
• Performance Optimization: Monitor the health of the MarTech stack, identify opportunities for improvement, and implement solutions to enhance campaign effectiveness and data quality.
• Collaboration: Work closely with marketers to understand their needs and translate campaign requirements into technical solutions.

You…

• Have a broad business skill set including stakeholder management, problem-solving, and resilience.
• Have experience in gathering, validating, synthesizing, documenting, and communicating data and information for a range of audiences.
• Have excellent interpersonal skills and strong written and verbal communication skills in the country’s official language(s) (C2 proficiency) and English (C2 proficiency), project-related mobility / willingness to travel.

Qualifications & Skills

• Proven experience in a MarTech, marketing operations, or a similar technical role.
• Hands‑on experience with at least one major Customer Data Platform (CDP) such as Segment, Tealium, mParticle, or Lytics. You should understand event tracking, identity resolution, and audience segmentation.
• Deep knowledge of a leading Marketing Automation Platform such as HubSpot, Marketo, Braze, or Pardot, including campaign setup, automation rules, and email deliverability.
• Strong proficiency with APIs (REST, SOAP) for system integrations.
• Solid understanding of SQL for data querying and analysis.
• Familiarity with scripting languages like Python or JavaScript for custom integrations and automation tasks.
• Knowledge of HTML/CSS for email and landing page template management.
• Analytical mindset: Ability to analyze data, troubleshoot complex technical problems, and provide data-driven recommendations.

Preferred Qualifications

• Experience with CRM platforms like Salesforce or Microsoft Dynamics.
• Familiarity with data warehousing solutions (e.g., BigQuery, Redshift, Snowflake).
• Knowledge of tag management systems (e.g., Google Tag Manager).
• Bachelor’s degree in Computer Science, Information Systems, Marketing, or a related field.

Given that this is just a short snapshot of the role we encourage you to apply even if you don't meet all the requirements listed above. We are looking for team members who strive to make an impact and are eager to learn. If this sounds like you and you feel you have the skills and experience required, then please apply now.