Marketing Operations Specialist

Hologic, Inc.; Berlin; Vor Ort; EUR 50.000 - 70.000; Vollzeit

Zusammenfassung

A global medical technology company seeks a Marketing Operations Specialist to support marketing managers in executing brand elevation and demand generation campaigns. The role requires 3–4 years of experience in marketing communications, a strong understanding of digital trends, and excellent project management skills. Join us to help shape the future of healthcare communications.

Qualifikationen

• 3–4 years’ experience in marketing communications within medical devices, pharma, healthcare, or IT.
• Expertise in martech and regulatory compliance (GDPR).
• Strong communication and organizational skills.

Aufgaben

• Plan, deliver, and implement multi-channel marketing communications.
• Lead integrated campaigns and product launches.
• Collaborate with marketing and regulatory teams.

Kenntnisse

Marketing communications

Digital trends

Project management

Stakeholder engagement

Creative thinking

Ausbildung

Bachelor’s degree in marketing, communications, IT, or related field

Tools

Pardot

Agile

Adprom

Jobbeschreibung

Are you ready to elevate your career in a fast-paced, global environment? As our Marketing Operations (MOPs) Specialist, you’ll play a pivotal role supporting marketing managers across Europe, driving impactful brand elevation and demand generation campaigns that fuel Hologic’s growth.

Reporting to the Marketing Operations Manager, as Marketing Operations Specialist, you will play a critical role in supporting marketing managers across all divisions in the planning, delivery and implementation of marketing communications activities, at the Regional and country level.

This covers both brand elevation and demand generation activities including, but not limited to, integrated marketing campaigns and ABM campaigns, product launches, event and congress management, content and collateral development, and digital acceleration, to achieve Hologic’s country and EMEAC growth targets. The MOPs Specialist also supports, develops and aligns marketing, marcomm and other associated processes or programs across the divisions and countries and consults on and optimizes commercial and marketing technology (martech) and operational programs to ensure the highest level of utilization, performance and efficiency across all divisions in all regions.

What to Expect:

• Plan, deliver, and implement multi-channel marketing communications at regional and country levels
• Lead integrated campaigns, product launches, events, congresses, and digital acceleration projects
• Champion our brand, ensuring consistency and alignment across all markets
• Optimize martech tools and processes to maximize efficiency and ROI
• Collaborate cross-functionally with marketing, scientific affairs, legal, and regulatory teams
• Manage congresses and tradeshows, from booth creation to budget and vendor management

What We Expect:

• 3–4 years’ experience in marketing communications within medical devices, pharma, healthcare, or IT at a global company or agency
• Bachelor’s degree in marketing, communications, IT, or related field
• Expertise in digital trends, martech, KPIs, and regulatory compliance (GDPR)
• Proficiency in campaign tools (Pardot, Agile, Adprom), project management, and stakeholder engagement
• Strong communication, creative thinking, and organizational skills
• Solutions-driven, customer-focused mindset with reliability, resilience, and a results-oriented approach

Ready to make a difference? Apply now and help shape the future of healthcare communications!