Marketing & Growth Manager B2B SaaS (mfd)

Certivity; München; Hybrid; EUR 70.000 - 90.000; Vollzeit

Zusammenfassung

A dynamic RegTech startup in Munich seeks a Marketing & Growth Manager to drive strategic marketing initiatives in a high-impact role. You'll oversee demand generation, manage partnerships, and nurture customer storytelling, all while positioning the company as a thought leader in AI-driven product compliance. The ideal candidate has over 5 years of experience in a startup or B2B SaaS and is fluent in both German and English. Enjoy a vibrant office culture and flexible working hours with generous vacation days.

Leistungen

Flexible working hours

264 vacation days per year

30 days workation per year

Unlimited access to fitness courses and gyms

Qualifikationen

• 5+ years of experience in Marketing, ideally in a startup or B2B SaaS environment.
• Proven track record in designing campaigns and scaling marketing activities.
• Strong ability to interpret data and make informed decisions.
• Experience working with technical and non-technical stakeholders.
• Willingness to travel for trade fairs.

Aufgaben

• Lead marketing initiatives across demand generation and product marketing.
• Own Certivity’s inbound marketing strategy to drive revenue.
• Nurture customer relationships and drive storytelling.
• Manage partnerships with toolchain and integration partners.
• Position Certivity as a thought leader in AI-driven product compliance.

Kenntnisse

Marketing

Growth Strategy

Performance Marketing

Business Development

Analytical Skills

Communication

German (C1)

English (C1)

Jobbeschreibung

About the Job

Join Certivity at a defining moment of market expansion and deep product innovation. As our Marketing & Growth Manager (m / f / d) you’ll be instrumental in driving Certivity’s position as the leading AI‑powered platform for product compliance in highly regulated industries like automotive, defense and industrial machinery.

Your mission

In this role you’ll own and execute strategic marketing initiatives across demand generation, brand and product marketing. Your work will directly fuel our sales pipeline, shape our voice in the compliance tech ecosystem and unlock new verticals and geographies. This is a high‑impact role reporting directly to the CEO where your strategic thinking and hands‑on execution will enable us to scale to category leadership. This is an exciting opportunity to join a new team with future growth opportunities.

What you will do

• Lead Core GTM & Marketing Operations: Take full ownership of key growth channels such as creating content & website campaigns, events and digital marketing and leverage high‑impact initiatives such as webinars and events. You’ll build scalable, measurable marketing processes and ensure tight alignment between marketing and sales to maximize pipeline conversion.
• Define & Execute Inbound Strategy: Own and evolve Certivity’s inbound marketing approach to support our goal of raising inbound‑driven revenue. From SEO to thought leadership to community building you’ll craft and execute campaigns that attract, educate and convert high‑quality leads. You’ll monitor performance metrics and translate insights into action.
• Build Relationships: Position our customers and industry experts as the heroes of the Certivity story. You’ll help nurture our growing ecosystem, driving customer‑led storytelling, testimonials and references while serving as the connective tissue between GTM, Sales and Customer Experience teams.
• Manage Strategic Ecosystem Partnerships: Take ownership of Certivity’s relationships with toolchain and integration partners like Jama, PTC, Siemens and others. You’ll drive co‑marketing initiatives, identify joint GTM opportunities and ensure that Certivity is positioned as a value‑adding partner across the compliance and engineering tooling ecosystem.
• Build the Certivity Brand: Position Certivity as the thought leader in AI‑driven product compliance. You’ll shape our narrative around regulatory intelligence, future‑proof engineering and cost‑efficient compliance operations, especially in verticals where trust, expertise and differentiation are critical. Your work will help build a vibrant, respected and trusted brand.

Your profile

• 25 years of experience in Marketing, Growth, Performance Marketing, Business Development or similar roles – ideally in a startup, B2B SaaS or highly dynamic environment.
• Track record in designing campaigns, running experiments and scaling marketing activities.
• Strong analytical skills with the ability to interpret data, understand funnel metrics and make informed decisions.
• Experience collaborating with customers or partners and communicating between technical and non‑technical stakeholders.
• Strong communication in German (C1) and English (C1) with excellent written and interpersonal skills.
• Readiness to travel to attend trade fairs and represent the company.

Why us

• A vibrant in‑office culture in a beautiful office in Munich (at least 2‑3 days a week).
• Flexible working hours.
• 264 vacation days per year (4 fixed company rest days).
• 30 days of workation per year within the EU and selected countries.
• High autonomy and flat hierarchies.
• EGYM Wellpass for unlimited access to fitness courses and gyms.
• Udemy access for educational videos.

Closing

Certivity is an equal opportunities employer. We are committed to equal employment opportunities regardless of race, religion, sexual orientation, age, marital status, disability or gender identity. Please do not submit personal data revealing racial or ethnic origin, political opinions, religious or philosophical beliefs, trade union membership, data concerning your health or data concerning your sexual orientation.

About us

Certivity is a Munich‑based RegTech startup using AI to turn global regulatory complexity into clear structured and actionable compliance intelligence. Our SaaS platform automatically gathers and analyzes regulatory data worldwide enabling engineering and compliance teams to work faster and more confidently.

Our international team of 70 experts supports over 15,000 users in 10 countries. While we are strongly established in the automotive sector we are now expanding into new industries with high regulatory demands.

At Certivity you will play a key role in driving this expansion, helping new clients understand the value of our technology and directly shaping our growth in new markets.