Head of Sales (m/f/d)

SoftProject GmbH; Ettlingen; On-site; EUR 90,000 - 120,000; Full time

Job summary

SoftProject GmbH is seeking a senior sales leader to drive growth across the DACH region and international markets. You will guide the sales team, shape strategies, and steer complex enterprise deals with a data-driven approach.

The role requires a proven track record in building high-performing sales teams, strong leadership, and fluency in German and English. You will collaborate with Marketing, Pre-Sales, and Customer Success to hit ambitious targets.

Qualifications

• Several years of experience managing sales in a B2B software environment.
• Proven track record of building, leading, and scaling sales teams.
• Experience with complex enterprise sales cycles and software solutions.
• Very good command of German and English.

Responsibilities

• Provide technical and managerial guidance, coaching, and professional development for our sales team.
• Responsible for achieving our revenue and growth targets.
• Build and manage a robust sales pipeline, including forecasting.
• Acquire new customers and expand existing customer relationships.
• Develop and implement sales strategies for the DACH region and international markets.
• Develop sales processes, CRM usage, and sales playbooks.
• Manage and prioritize strategic target customers and key accounts.
• Work closely with Marketing, Pre-Sales, and Customer Success.
• Regularly reporting relevant sales metrics to senior management.
• Support pricing strategies and the expansion of sales partnerships.

Skills

Sales leadership

CRM data-driven sales management

Negotiation at senior level

Strategic thinking

Enterprise sales

Coaching & mentoring

Tools

CRM systems

Job description

We combine team spirit, integrity, creativity and excellence in every part of our company. Our diverse teams collaborate across Europe, bringing different perspectives together as ONECompany, driven by a shared goal: creating solutions that truly make a difference.

We have the technology, strong clients, and ambitious growth goals. Now we’re looking for a sales professional who can turn this into our next success story.

What you can expect:

• Providing technical and managerial guidance, coaching, and professional development for our sales team
• Responsibility for achieving our revenue and growth targets
• Building and managing a robust sales pipeline, including forecasting
• Acquiring new customers and expanding existing customer relationships
• Developing and implementing sales strategies for the DACH region and our international markets
• Further developing sales processes, CRM usage, and sales playbooks
• Managing and prioritizing strategic target customers and key accounts
• Working closely with Marketing, Pre-Sales, and Customer Success
• Regularly reporting relevant sales metrics to senior management
• Supporting pricing strategies and the expansion of sales partnerships

What we’re looking for:

• Several years of experience in a managing sales role in the B2B software sector
• Proven track record of building, leading, and scaling sales teams
• Experience with complex enterprise sales cycles and software solutions that require detailed explanation
• Ideally, industry knowledge in the areas of process automation, low-code, integration, or the energy sector
• Strong leadership and coaching skills
• Strong customer focus and confidence in negotiating at the management level
• High level of initiative, results-oriented mindset, and strategic thinking
• Experience with CRM systems and data-driven sales management
• Ideally, Experience in data management, data governance, process automation, low-code, integration, or related software solutions
• Very good command of German and English

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