Copywriter (m/f/d) - German Speaking

Story Terrace Inc.; Berlin; Vor Ort; EUR 45.000 - 60.000; Vollzeit

Zusammenfassung

A health tech company in Berlin is seeking a Copywriter to shape brand voice through compelling content across digital channels. The ideal candidate will possess native-level German writing skills and 2–3 years of experience in performance copywriting or direct response marketing. Responsibilities include creating optimized copy for various marketing strategies, collaborating across teams, and contributing to brand messaging. This role offers a comprehensive benefits package, including flexible hours and a professional development budget.

Leistungen

28 days vacation

NAVIT or Urban Sports Club membership

Employee discounts

Professional development budget

Flexible working hours

Remote work allowance

Regular company events

Team event budget

Bonuses for employee referrals

Qualifikationen

• 2–3 years of experience in performance copywriting or direct response marketing.
• Understanding of conversion psychology, A/B testing, and funnel mechanics.

Aufgaben

• Create performance-focused copy for various marketing channels.
• Support with video scripts, campaign messaging, and customer-facing materials.
• Translate marketing goals into clear communication.
• Collaborate with channel teams and other departments.
• Optimize copy based on performance insights.
• Contribute to brand messaging and guideline development.

Kenntnisse

Native-level German writing skills

Performance copywriting

Direct response marketing

Understanding of conversion psychology

Collaborative working style

Experience in a fast-paced marketing environment

Jobbeschreibung

At FORMEL SKIN, we're at the forefront of revolutionizing dermatology and reshaping the landscape of healthcare. Our mission is to establish a global online dermatology clinic, making highly effective dermatological treatments easily accessible to all. We've made significant strides, garnering support from some of Europe's most prominent health and consumer investors. Notably, in December 2021, we achieved a significant milestone by raising €30 million in Germany's largest health tech Series A round.

To date, we've successfully provided over one million treatments to our patients. Our dynamic team is passionate, ambitious, and brings a wealth of experience from successful health and consumer tech ventures. Based in Berlin, a city known for its vibrancy, we're committed to expanding our reach and impact, offering you the opportunity to be part of our exciting journey.

As a Copywriter at FORMEL SKIN, you will play a vital role in shaping the voice of our brand across all channels. Your primary responsibility will be crafting compelling, precise, and engaging content that resonates with our audience and supports our mission of democratizing dermatology.

What you’ll be doing

• Create performance-focused copy for landing pages, paid social/SEA, CRM/email and additional touchpoints across the user journey
• Support with video scripts, campaign messaging, and customer-facing materials for digital and print
• Translate marketing goals into clear and consistent communication
• Close collaboration with channel teams as well as Product, CRO and Design
• Optimize copy based on performance insights
• Contribute to brand messaging as well as the development of guidelines and standards

What you need to shine

• Native-level German writing skills
• 2–3 years of experience in performance copywriting or direct response marketing
• Understanding of conversion psychology, customer journeys, A/B testing and funnel mechanics
• Independent yet collaborative working style
• Experience in a fast-paced marketing environment (e.g. startup/scale-up) across multiple touchpoints

Why work with us?

• Drive the future of growth in digital healthcare: At FORMEL SKIN, you’ll be at the forefront of scaling performance marketing in a high-impact healthtech environment. This is more than just a marketing role—it’s your chance to shape and execute strategies that directly influence how we acquire and engage patients at scale. Work alongside passionate experts, innovate across channels, and leave a lasting mark on how digital dermatology reaches and empowers people.
• Benefits to perfectly fit you: Every candidate is unique, and we're dedicated to supporting your specific needs and aspirations. To support this, we offer a diverse benefits package including 28 days vacation, a NAVIT or Urban Sports Club membership, employee discounts on our products, a professional development budget, flexible working hours & a remote work allowance.
• Building a great team together: At FORMEL SKIN, we believe that building a great team and fostering strong interpersonal relationships are fundamental to our success. If you're passionate about collaborating with like-minded individuals, you'll appreciate our approach, which includes regular company events, a team event budget, and bonuses for employee referrals.